Remove Channels Remove Customer Service Remove ROI Remove Webinar
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5 Ways to Build Up Customer Loyalty

Zoominfo

This is a troubling trend, considering the fact that trust is the foundation of customer loyalty. So let’s get into our top five strategies to build customer loyalty! Invest in Multi-Channel Customer Service. Great customer service is one of several factors that make a customer loyal to a brand.

Loyalty 130
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The 17 Essential Skills Every Salesperson Needs to Succeed

Highspot

Product and Market Knowledge Product and market knowledge is foundational to navigating product questions and articulating ROI. Product expertise: Understanding the product or service features, benefits, and value proposition allows sellers to demo the product and answer customer questions confidently.

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Adopting artificial intelligence in your sales process

PandaDoc

Machine learning and artificial intelligence can handle them: analyze tons of data and make strategic predictions, cover multiple communication channels, provide valuable advice, and automate most of your routine tasks. Below is a breakdown of how they calculated the ROI. How to overcome these challenges, you ask?

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5 Benefits of Lead Management Software for Your Business

SugarCRM

Someone who signs up for a webinar to find out more about project management is a lead for a project management software vendor. Once the lead makes a purchase, they become a new customer or client. Offer free webinars on topics of interest to your audience. You could divert some of your resources to invest more in that channel.

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How to use the marketing flywheel method to supercharge your business

Nutshell

No blog, video, or sales pitch is complete until the phrase “boost ROI” or “improve your net promoter score” is used. Every ounce of organizational energy is spent turning leads into buyers, but little effort goes towards delighting customers into repeat purchases and becoming company advocates.

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30 of the Best SaaS Partner Programs (and Why They Are So Good)

Allbound

As AppDirect co-CEO Daniel Saks points out , “80% of on-premise software vendors operate a channel program to enable other companies to sell their products, while only 20% of SaaS vendors operate similar programs.” Key Takeaway: Make it easy for partners to join your program, and they’ll be more likely to refer customers in return.

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Sales Tips: 3 Things to Know Before Selling to the B2B Market

Customer Centric Selling

Have a multi-channel presence. Because buyers will be looking for details about your company and products using different channels, you’ll need to have a presence in the channels buyers are likely to be in, including website content, social media, webinars, case studies, blog posts, online videos, and white papers.

B2B 49