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PowerViews with Michael Brenner: The Battle for Customer Attention

Pointclear

Michael is also the author of B2BMarketingInsider.com , where he discusses content marketing, demand generation, mobile strategy, and sales alignment to name a few. More and more people are tuning out from the traditional news methods and tuning into social channels, keeping up with the latest news by getting it from their peers.

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The Why, What & How of a Lead-to-Revenue Assessment, Part 1 - The Why & What

Pointclear

Instead, they embrace trendy marketing and sales concepts, ever-evolving marketing channels and the promise of technology to deliver the revenue results they need to grow. It is a deep dive into key areas of your process: Lead and demand generation. You can follow her on Twitter @pamhege or find her on LinkedIn.

Lead Rank 100
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We Asked 9 Successful Sales Leaders About the Economy

Sales Hacker

Head of Demand Generation at Outreach. Q: How should demand gen orgs pivot in times like these? Demand gen orgs should always be looking at efficiency metrics and know exactly where they would need to pull back if/when the market gets tough. Related reading: What’s In Your Personal Health Stack? Invest in training.

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The Pipeline ? Don't Wait ? Initiate! ? Sales eXchange ? 94

The Pipeline

This comment was originally posted on Twitter. This comment was originally posted on Twitter. This comment was originally posted on Twitter. This comment was originally posted on Twitter. This comment was originally posted on Twitter. This comment was originally posted on Twitter. link] #B2B #TriggerEvent.

Pipeline 216
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PowerViews with Trip Kucera: Best Practices & Surprising Trends

Pointclear

While still in the early days of companies adopting it and developing best practices, Aberdeen is seeing social media marketing moving from being around awareness and thought leadership to really being around demand generation and lead management and so forth. ” The Role of Social Media. The Impact of Mobile.

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The Proven Process for Developing a Go-to-Market Strategy [+Templates]

Hubspot Sales

Go-To-Market Plan Methodologies I've seen two major methods for developing a go-to-market strategy: the funnel and the flywheel. While the traditional, one-off funnel method focuses on attracting leads and nurturing them into sales, the flywheel approach uses inbound marketing and other strategies to build long-lasting customer relationships.

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SalesProCentral

Delicious Sales

Channels (799). Demand Generation (181). Twitter (1359). SalesProCentral can personalize the content based on your interests, your LinkedIn profile, what you share on Twitter and LinkedIn, and what content people similar to you are sharing. Training (4995). Prospecting (4539). Tools (2872). Sales Management (2614).