Mereo
FEBRUARY 14, 2019
JD Edwards, then one of the top three or four providers of enterprise software, was reaching a critical juncture. The previous 18 months had seen investments in lead generation stop, all existing leads dry up and revenue drop by $200M. Market Segmentation and Past Sales Success Laid a Framework for Demand Generation.
SBI
JUNE 19, 2019
The prestigious CODiE Awards , hosted by the Software & Information Industry Association (SIIA), recognize the companies producing the most innovative businesses technology products across the country, and around the world. Michael Cotoia, CEO, TechTarget. NEWTON, MA – JUNE 17, 2019: TechTarget, Inc.
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The ROI Guy
AUGUST 3, 2011
Alinean has been selected to develop and power value-based marketing and sales tool campaigns for customers including Quest Software, Polycom and Finlistics. Alinean today announced the addition of three new customers and four new strategic partners during the second quarter of 2011.
The Pipeline
MAY 12, 2011
Magazine’s Conference on Growing the Company, the Sales & Marketing Management Conference and the Gazelles Sales & Marketing Summit. Demand Generation. Dave has been a top rated speaker at Inc. Book Notice. Book Review. Business Acumen. Buying Process. Cold calling. Communication. Communication Strategy.
Costello
AUGUST 16, 2018
For example, if a company prospects marketers, the team may run into 10 titles that are all similar, but each with its nuances (such as a demand generation marketing manager vs. a top-of-funnel marketing manager). But doing all of that at once can seem overwhelming… but it doesn’t have to be.
The ROI Guy
JANUARY 20, 2011
Share to Twitter Share to Facebook Share to Google Buzz Labels: Alinean , Demand Generation , EMC , Pisello , TCO Calculator 0comments: Post a Comment Newer Post Older Post Home Subscribe to: Post Comments (Atom) Search This Blog Loading. Alinean recognized by BtoB Magazine’s as one of To.
The ROI Guy
MAY 6, 2010
. “Leading B2B solution providers recognize that old sales and marketing techniques must evolve to meet these new economic buyer demands, and as a result, they are recognizing the need to connect and sell to economic buyers with Alinean -developed assessment, ROI and TCO demand-generation and sales enablement tools.&#
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