SugarCRM

APRIL 23, 2024

With an impressive sales track record spanning over 20 years, including pivotal roles at Eloqua and Marketo, and now as a sales consultant, she’s a powerhouse of innovative sales strategies. You have to have a tech stack that can support this new go-to-market motion. Partner-tech is a strategy and a category.” 3.

B2B 29

B2B Eloqua Social Selling Networking 29

SugarCRM

APRIL 23, 2024

With an impressive sales track record spanning over 20 years, including pivotal roles at Eloqua and Marketo, and now as a sales consultant, she’s a powerhouse of innovative sales strategies. You have to have a tech stack that can support this new go-to-market motion. Partner-tech is a strategy and a category.” 3.

B2B 26

B2B Eloqua Social Selling Networking 26

Pointclear

JULY 11, 2011

The two groups of characteristics speak to a question posed in Lauren’s article, “Why do you need that much money to build a software company?” Frequent and rapid new competitor product introductions.

Outsourcing Services 173

Outsourcing Services Lead Rank Marketing Qualified Lead NetSuite 173

Tenfold

SEPTEMBER 19, 2017

They are doing their own research, educating themselves, and sometimes opting to make purchases without the intervention of a salesperson. In the case of Eloqua, a software company, their average sales cycle has decreased by 20 days, with 25 percent more leads that convert to opportunities. Why Social Selling?

Social Selling 71

Social Selling Enterprise Enterprise Social Media 71

LeadFuze

MAY 11, 2021

B2B sales means you’ll be trying to sell your product or service to an educated buyer such as a business owner, a purchasing manager, or an executive. This can be an educated buyer or someone looking to buy a product to make their life easier and less complicated. You can use a tool such as Eloqua to set up your customer journey map.

B2B 95

B2B B2C Sales Cycle Top of Funnel 95

The ROI Guy

MARCH 6, 2017

Recently I had the chance to work with Microsoft on a business value campaign and ROI tool for Window 10 Software Assurance and Enterprise. For the enterprise, there are 2 versions of Windows 10: (1) Pro and (2) Enterprise with Software Assurance. were low and considered less than successful for the enterprise market.

Lead Rank 45

Lead Rank Lead Scoring ROI Microsoft 45

Pointclear

FEBRUARY 27, 2014

Marketers thought that the new CRM software would solve their customer service and customer retention problems. Not only was it a nightmare to get up and running, the software served only to automate the processes—good or bad—that companies already had in place. So education campaigns are underway. Expectations dashed.

Marketing 266

Marketing Strategy Eloqua Marketo 266