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4 Advanced Social Selling Tips for B2B Pros

Crunchbase

There’s a reason why LinkedIn ’s ad business—worth more than $4 billion annually —is growing rapidly. B2B marketers and salespeople are not only on LinkedIn but also Meta (Facebook), Twitter , Quora , Reddit and product review sites like G2. B2B marketers are catching up with the B2C space in using social media to drive revenue.

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How to Manage Expectations Around Marketing Vanity Metrics

Zoominfo

B2B marketers beware: Marketing vanity metrics are easy on the eyes but only skim the surface when it comes to actual value. In order to communicate the value of marketing initiatives, marketers must hone in on actionable metrics – metrics that can guide decision-making. Yes, your LinkedIn audience is smaller. Twitter followers.

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How to Manage Expectations Around Marketing Vanity Metrics

Zoominfo

B2B marketers beware: Marketing vanity metrics are easy on the eyes but only skim the surface when it comes to actual value. On the other hand, you may have a small but dedicated following on LinkedIn– and your social posts often lead to big sales. Yes, your LinkedIn audience is smaller. But, fear not dear marketer!

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The Perfect Sales Pitch: Examples, Templates, and Best Practices 

Highspot

Overfamiliar, aggressive, awkward – we’ve all been on the receiving end of a terrible sales pitch from a pushy seller. But sales pitches are so much more than an uncomfortable phone call or an unwarranted email. How can you maximize the potential of your sales pitch? How do you make a sales pitch?

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How to write captivating sales pitch emails (With examples)

Salesmate

So, whether it’s in person or via email, you need to prepare a sales pitch that is bound to get a positive response. Whenever we open the inbox, we just skim through the emails unless there’s a highly intriguing subject line or an email topic that will help you solve your problems. billion email users. Shocking, right?

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How to Build the Ultimate Sales Prospect List

Zoominfo

If you’ve worked in sales for any length of time, you know your success is dependent on the quality of your sales prospect lists. Think about it- you might be the most skilled salesperson at your company, but if you’re reaching out to the wrong people, your sales skills will have no impact on their desire to purchase your product.

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The Perfect Sales Pitch: Examples, Templates, and Best Practices 

Highspot

Overfamiliar, aggressive, awkward — we’ve all been on the receiving end of a terrible sales pitch from a pushy seller. But sales pitches are so much more than an uncomfortable phone call or an unwarranted email. How can you maximize the potential of your sales pitch? How do you make a sales pitch?