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The ROI of ROI

No More Cold Calling

This rubbish comes from people looking for headlines or who really don’t understand the concept of client relationships and how sales tools can help identify issues and monetize value. Economic-impact tools help sales professionals gather qualifying data. How about ERP or Project Management Software? Comment Here.

ROI 235
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Finding Business Success with CRM

SugarCRM

The demand for a tool to simplify this process isn’t new, but CRM as we know it today has started developing in the last fifteen years. The concepts of “try before you buy”, open-source, and Software as a Service (SaaS) were gaining ground as enterprise software fell flat with empty promises during the dot-com bubble burst.

CRM 26
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The Fastest Growing Companies in Boston Hiring For Sales

CloserIQ

Mendix provides enterprise-level solutions that enable organizations to easily build productivity applications with minimal coding. Acquia helps companies achieve great digital experiences through its developer tools and cloud solutions. HubSpot, a leader in inbound content marketing software, is perhaps Boston’s best-known startup.

Hiring 76
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20 Clutch Sales Prospecting Tools for 2022

Crunchbase

There’s no shortage of paid and free sales prospecting tools on the market these days, all touting time-saving features. But who of today’s busy sales professionals has the time to vet hundreds of lead generation and sales prospecting tools, let alone road test them to find the best fit?

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Drive Budget Planning with the “IT Hierarchy of Needs”

The ROI Guy

Comparing IT spending versus revenue, we see that since 2004, IT spending as a percentage of revenue has been declining. Because of the hangover from the technology bubble, and lack of value proof points that IT was driving real enterprise value, IT was being pigeon-holed as tactical, and not getting its fair share of the budget as a result.

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Technology Sales & Marketing - Party Like its 1999?

The ROI Guy

in 2006, with annual growth in software sales leading the way at 7.0%. For historical perspective, in 2005 technology marketing spending was up 6.4%, in 2004 spending was up 5.8%, while in 2003, tech marketing spending was down 1.7%. How is IT spending changing for small and medium enterprises? On average, IT firms invest 3.6

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The ROI of Business Intelligence

The ROI Guy

Business intelligence (BI) software offerings, such as that offered by Hyperion and SAS, hold great promise to automate consolidation, analysis, presentation, reporting and compliance capabilities necessary to free enterprise data for actionable insight. In 2004, while most IT spending was flat, the BI market grew 11% to reach $4.3

ROI 40