SBI Growth

DECEMBER 2, 2013

The average tenure of CMO’s has doubled since 2006. Developing the game plan involves multiple groups and huge amounts of research about your customers. This research includes accurate buyer personas and buyer process maps. Retention campaigns focused on reducing churn in the existing customer base.

Demand Generation 310

Demand Generation Demand Generation Targets Marketing Buyer Persona 310

Mindtickle

OCTOBER 2, 2019

Sales and other customer-facing representatives are likely familiar with the phenomenon. As a sales rep, information about products, services, and even industry trends boost credibility and adds value in the eyes of the customer or prospect. Representatives earn badges for completed levels within established time periods.

Face-to-face 66

Face-to-face Remedy Retention Lead Rank 66

Mindtickle

OCTOBER 3, 2019

Sales and other customer-facing representatives are likely familiar with the phenomenon. As a sales rep, information about products, services, and even industry trends boost credibility and adds value in the eyes of the customer or prospect. Representatives earn badges for completed levels within established time periods.

Face-to-face 52

Face-to-face Remedy Retention Lead Rank 52

DiscoverOrg Sales

SEPTEMBER 12, 2018

Welcome to another Whiteboard Wednesday, hosted by Steve Waters , DiscoverOrg’s Director of Sales. I want to talk about how to improve morale on the team over time by enabling them with great data and helping sales leaders invest in their team’s success. Morale is the best indicator of retention on a sales team.

Retention 185

Retention Data Video Gatekeeper 185

Jonathan Farrington

NOVEMBER 30, 2011

The reality is that the sales profession has witnessed more changes in the last five years than at any time previously, and there is one single reason …. This is what Sales 3.0 This is a clarion cry to all sales professionals everywhere … In today’s world of selling, there is less and less room for apprenticeship. mightbe about?

Lead Rank 34

Lead Rank Lead Scoring Consumer Up-Sell 34

The ROI Guy

NOVEMBER 8, 2006

Wednesday, November 08, 2006 Is Return on Customer (ROC) a good business value metric? Most CRM ROI oriented business cases focus too much on the near term, counting only direct “hard&# benefits and ignoring the more important soft benefits that relate to customer satisfaction, retention and lifetime value optimization.

ROI 40

ROI Ideal Customer Profile Social Media Customer 40