2012 Buying Cycle Marketing Research 
Corporate Visions
AUGUST 6, 2020
The post Marketing is Moving Further Down the Sales Funnel by Leslie Talbot appeared first on Corporate Visions. If you’re a marketer, you’re responsible for more of the buying journey than ever before. Buyers began doing research, forming opinions, and narrowing their options all on their own. The problem?
Pointclear
JUNE 15, 2012
Jim's career has been equally divided between marketing and sales. He has written over 95 articles around sales and marketing management and is the author of four books. He is a speaker on sales lead management, sales enablement, and marketing ROI. Outbound vs. Inbound: We Can’t Get Away from Basic Integrated Marketing.
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Pointclear
OCTOBER 2, 2012
Over the past few months I have had the pleasure of interviewing nineteen influential B2B sales and marketing leaders to discuss their views in areas like traditional and new media strategies, current and future trends, B2B lead generation, and sales lead management. sellers invariable say they use 15% to 20% of those things.
HeavyHitter Sales
NOVEMBER 5, 2010
Top 7 Critical Sales Trends for 2012. February 2012. January 2012. End the Sales & Marketing War-Harvard Business Review. Here’s one of my recent Harvard Business Review articles about synchronizing sales and marketing. Their sales and marketing efforts are at odds. Heavy Hitter Sales Blog. Recent Posts.
Pointclear
MARCH 6, 2012
Stephanie Tilton is a content-marketing consultant who helps B2B companies craft content that engages prospects and customers, nurtures leads and advances the buying cycle. She is a founding member of the Savvy B2B Marketing blog , and contributes regularly to the Content Marketing Institute blog.
The ROI Guy
DECEMBER 10, 2011
Marketers continue to invest a substantial portion of their marketing budget on content, with new research from the Content Marketing Institute and MarketingProfs indicating that content currently consumes 26% of marketing budgets on average. And the challenges don’t end there. Why the proposed solution?
Pointclear
AUGUST 23, 2012
Tim has more than 20 years experience in marketing and sales. Tim is also co-author of Conversations that Win the Complex Sale: Using Power Messaging to Create More Opportunities, Differentiate your Solution, and Close More Deals and Customer Message Management: Increasing Marketing's Impact on Selling. and “Why Now?” Discussions.
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