2015 Advertising Prospecting Revenue 
Pointclear
MARCH 19, 2015
On March 3, 2015, Direct Marketing Magazine’s Editor-in-Chief, Ginger Conlon, joined me on PowerViews LIVE to talk about “Where Marketing is Going … and Growing … in 2015.” Take this opportunity to find out how you can direct your marketing and sales organization’s course for 2015. Marketing is no longer sequential.
Cience
OCTOBER 5, 2020
Utilizing multi-channel outreach and appointment setting best practices, our specialized SDRs walk prospects through a personalized prospect experience, resulting in more consistently-set meetings and higher performing top of funnel pipelines. Customers benefit from more targeted leads, predictable pipeline, and greater revenue.
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Zoominfo
NOVEMBER 1, 2022
In short, a lack of go-to-market plays — coordinated, repeatable processes that can be run across companies to deliver key results for sales, marketing, or revenue operations teams. If possible, use an existing pipeline review meeting to go over revenue-driving results. ZoomInfo MarketingOS Finally, ABM with data you can trust.
Zoominfo
JULY 22, 2018
This type of strategy is all about making it easy for prospects and customers to interact with branded content—wherever, whenever, and however, they want. Approximately 91% of companies with revenues over $500 million are using digital video, making it the top form of digital advertising among organizations of this size ( source ).
Your Sales Management Guru
OCTOBER 13, 2015
Build Predictable Revenue In Your Organization. Make 2015 Your Best Year Ever! CEOs have strengthened their balance sheets with better asset management, reduced their inventory and cost levels with just-in-time methodologies, and increased direct mail and advertising effectiveness through thorough testing and reporting methods.
Pointclear
OCTOBER 1, 2015
That’s what I set out to find when I presented this question to fellow industry experts: According to a report by SiriusDecisions, 2015 State of Account-Based Marketing (ABM), more than 60 percent of companies plan to invest in technology for ABM to better align sales and marketing over the next twelve months. You have to bear hug sales.
Pointclear
OCTOBER 6, 2015
They will buy technology and depend on the black box to spit out relationships leading to leads and to revenue. Of those, 53% were going to invest in account-based advertising, 43% in marketing automation, 32% in website personalization and 26% in predictive analytics moving forward (among other areas).
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