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The Shifting Sands of Selling Tech

Sales and Marketing Management

Author: Mandy Truong With 2021 in full swing, marketers are making their plans for recovery and business growth. Here are lessons from two of our key programs last year that we plan to incorporate into our 2021 demand generation strategy: Revamped Webinars. Still, virtual events were unchartered territory.

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Get The Meeting: How Buyers View IT Vendor Outreach

Emissary

In the Emissary Buyer Snapshot for Summer 2021 Playbook, we asked 191 senior executives, responsible for billions of dollars in technology spend, how they view the barrage of outreach they receive from IT vendor and technology marketers and sellers. Of course, getting the attention of buyers has never been easy. Download Now. Download Now.

Vendor 52
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8 Virtual Sales Techniques Your Team Should Be Mastering

Crunchbase

If you’ve been working in sales for a while, you probably know the ins and outs of sales prospecting. It is important to make sure that you show potential prospects how you can solve their problem. When preparing for a sales meeting with a potential prospect, you must consider whether your company is focused on these basics. .

Hiring 105
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How a Customer-Centric Framework Can Drive Massive Growth for Your B2B Sales Org

Vendor Neutral

July 15, 2021 1 pm EST 10 am PST Webinar. Give prospects the education, insight, and value they crave, and watch as your competition ends up in the rearview mirror! iCentera was acquired in 2011 by Callidus Software. How A Customer -Centric Framework. Can Drive Massive Growth For Your B2B Sales Organization. REGISTER NOW.

Siebel 59
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Why SaaS Companies Are Embracing Owned Media and How to Make it Work for You

Sales Hacker

Through these channels, you gain more valuable first-party data about customers and prospects to inform content and product decisions. Instead, Gainsight hosted a conference about the practice of customer success, theorizing that through early conversations, they could create value for a persona who would eventually buy their software.

Media 71
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Why blindly copying email templates NEVER works!

SalesFolk

I’ve been focusing on investing in SaaS companies and my own pursuits as a serial software entrepreneur (along with rapping and fashion designing ????? ). . But I’m happy to say I’m BACK, ready to give you invaluable advice to improve your sales prospecting emails, and optimize your outbound sales and demand generation efforts! .

Hubspot 52
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We Asked 9 Successful Sales Leaders About the Economy

Sales Hacker

It’s about listening — mostly to customers, prospects, and partners — and managing what you measure. Your prospects may share that they’re pausing on projects or vendor meetings. 2021 and 2022 Salesforce Sales Leader to Follow; founder, consultant, author. Head of Demand Generation at Outreach.