article thumbnail

5 Ways to Improve Customer Retention With Storytelling

Zoominfo

Example: Pretend your company sells gym apparel— which means you have a lot of competitors. But, your brand alleviates major pain point shared by many fitness enthusiasts– big-name brand retailers sell the highest quality workout clothes, but they’re ridiculously overpriced. Now, let’s take this example one step further.

Retention 189
article thumbnail

What Is Economy Pricing? (& How Can You Leverage It?)

Hubspot Sales

Airlines advertise first-class seats as a premium experience. Outside of air travel and the actual economy, the word economy rarely comes up, but this tactic applies in many sales businesses ranging from retail to the food industry. The soda brand spends an average of $4 billion annually on advertising. Customer Disloyalty.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Culture vs. Quota: How the ‘Great Resignation’ is Changing Sales

Zoominfo

The apparel retail sector, for example, suffered employee attrition rates of almost 20%, along with fast-food and specialty retail (11%), casual restaurants (10%), and general and grocery retail (9%). However, while every major economic sector saw employees leave, some industries were hit significantly harder than others.

Quota 100
article thumbnail

How to Increase Profit Margin: 5 Strategies for Any Business

Hubspot Sales

Advertising: 0.34%. Apparel: -3.94%. Retail (Automotive): 3.84%. Retail (Building Supply): 7.53%. Retail (Distributors): 2.74%. Retail (General): 2.79%. Retail (Grocery and Food): 2.20%. Retail (Online): 4.95%. Retail (Special Lines): -0.10%. Aerospace and Defense: 2.49%.

Margin 103
article thumbnail

How to Calculate Your Company's Sales Mix for Increased Profits

Hubspot Sales

Whether it’s an athletic apparel company that has one style of legging that outsells the rest, or a car manufacturer that has a specific model their customers flock to. Profit = Retail Price — Cost of Goods Sold. Retail Price for One Unit — $35. Retail Price for One Unit — $35. Cost to Company — $8.75.

Company 82
article thumbnail

Email Open Rates By Industry: See How You Stack Up

Hubspot Sales

Here are some interesting findings from the data: Out of the 29 industries, Marketing and Advertising companies have the lowest email open rates. Marketing and Advertising: 25%. What is the average email open rate for marketing and advertising companies? Marketing and advertising companies have the lowest sales email open rate.

Industry 138