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Sales Brief: Zoom success, the future of sales coaching, emoji stats, & more

Close.io

Ready for your weekly Sales Brief? Let's take a look at some awesome sales articles from around the web. In today's Sales Brief we cover a variety of articles including the smartest way to approach content marketing , sales compensation plans that'll motivate your team , Zoom's rocketing success , and much more.

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We Analyzed 1,000 Emails & Voicemails to Understand How the Top SaaS Companies Chase Enterprise Deals.

Openview

A new study from Process Street in partnership with sales email tool PersistIQ reveals the inside sales outreach of the world’s 281 top SaaS companies, and how they respond when a high-ticket lead (in this case, we used Vodafone) signs up for a free trial or demo.

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Sales Hacker’s 35 Most Influential Women in Sales

Sales Hacker

Without further ado, here are some of the female movers-and-shakers who are creating powerful ripple effects and paving the path for the next generation of women sales leaders. Amy Appleyard – SVP Global Inside Sales at Carbon Black, Inc. by The American Association of Inside Sales Professionals 2013-2018.

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Lead Nurturing Black Book: Learn How To Setup and Optimize for Growth

SalesHandy

30% of sales professionals believe that having introduced lead nurturing has been the most significant benefit to their team, resulting in better responses to campaigns and easier segmentation. Lead nurturing plays an essential role in high converting sales processes. Align sales and marketing teams. Table of content.

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The Proven Process for Developing a Go-to-Market Strategy [+Templates]

Hubspot Sales

To make the process easier to navigate, I’m going to walk you through everything you need to know to build a killer go-to-market strategy in this article. Go-to-Market Strategy Benefits As you develop a new product or service, it’s vital to start drawing a go-to-market strategy that’s customized to fit your budget and your buyer persona.

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The Complete Guide to SaaS Sales

Nutshell

Glassdoor currently puts the average base pay for a SaaS Sales Specialist at $86,400 per year , not including commissions. Indeed has a more conservative estimate, with an Inside Sales Representative earning $50,928 per year before commissions and a Senior Sales Representative earning $70,472 per year.

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How To Create a Winning Go-to-Market Strategy

Gong.io

Whether it’s your first time creating a go-to-market strategy or your tenth, this article will teach you everything you need to know to be successful. A marketing strategy explains how a company will advertise a product to target audiences. What are the benefits of a go-to-market strategy? What is a go-to-market strategy?