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What's it take to generate leads that fuel your forecast?

Pointclear

At PointClear, we apply agile to what we do for clients to save time, save money, prevent frustration and get better results. At PointClear, our average associate is 50. Our group is capable of navigating a prospect organization to find the right decision-makers. Testing and data over opinions and conventions. They can’t.

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Beyond Financials: VC & IPO Due Diligence on Sales & Marketing Metrics

Pointclear

The two groups of characteristics speak to a question posed in Lauren’s article, “Why do you need that much money to build a software company?” ” The short answer: intense competition and the requirement for large, ever-expanding direct sales forces to close complex mid-sized and enterprise deals.

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Dear CEO: Fix these three things and increase revenue

Pointclear

Marketing marketed point solutions to mid-sized companies while sales was only interested in enterprise deals at larger companies. Or are we looking for IT security heads at enterprise-level healthcare organizations? I asked him what percentage of leads delivered by PointClear were considered high quality and he said 100%.

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PowerOpinions: Making Lead Scoring a Success Part 3 [Expert Advice]

Pointclear

Tactically this can be easier to do within functional groups (inside sales, paid media, etc.). In our experience here at PointClear, very few companies are getting it right. It generally takes much longer to get executive buy-in at an enterprise company than it does at a mid-sized company. But what if the message is wrong?

Lead Rank 100
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Is AI impacting Inside Sales Rep Revenue? Mike Plante of InsideSales Says it Is.

Pointclear

At the Funnel Media Group we believe that AI is the future of sales and marketing operations. InsideSales.com enterprise customers include ADP, Microsoft and Groupon. Why it’s Important: “The companies that lag behind in adopting new ways of selling and marketing are slated for the trash heaps of failed businesses.”.

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Who is teaching the CMO how to sell?

Pointclear

Debbie Qaqish is Principal Partner and Chief Revenue Marketing Officer for demand generation agency, The Pedowitz Group. ” The short answer is they seem to be learning this “on-the-job” and this can be quite a challenge especially in the enterprise organization.

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Culture Always Wins: Closing the Cross-Cultural Sale

Pointclear

Remember the group. This doesn’t just depend on national cultural characteristics—say, Japanese group awareness versus Australian cowboy culture—but also on corporate norms. Prospects from countries like India or China are less likely to accept standard, non-customized services than those from, say, Germany or the UK.

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