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Drawn-Out Sales Cycles: What to Do When Selling Stalls

Zoominfo

Vendr, a SaaS buying platform, recently found that sales cycles for software have settled at about 46 days, a 40% increase since 2020. Those longer buying cycles can cascade throughout the economy, causing stress on sales teams and making revenue more difficult to forecast. “We We are in a measured buying environment.

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How to Use Intent-Based Data to Maximize Sales with Mike Farrell, #205

Vengreso

Imagine how much more targeted your outbound marketing or prospecting could be. . That’s the exact topic we dive into in this episode of the Modern Selling Podcast with my expert guest, who is leading the way in leveraging intent-based data to revolutionize the sales game.

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How ZoomInfo Helped Three Customers Propel Their GTM Strategies

Zoominfo

Go-to-market efficiency is a hot topic for companies looking to succeed in the current market. Speedy customer acquisition without a hefty price tag is the target, but doing it effectively can be a challenge without the right tools and training. We’re spending time arguing about who is right, and by then, you’ve already lost.”

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How Small Datapoints Can Drive Big Deals

Zoominfo

For sales teams on the early edge of digitizing their operations, big data sounded like a way to get every piece of information needed on prospects. Today, smart sales teams still see potential in big data. So much data rolled down to sales teams that they weren’t ready for it. What Can Sales Teams Do with Small Data?

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AI in Sales Management…is just getting started

Sales 2.0

This is the first in a series of interviews with sales management subject matter experts, examining the current and future states of AI in sales. This first interview is with Oliver Churchill , the founder and CEO of Acuity Sales Decision Science. New traffic pattern data enabled model training to reduce time-to-destination.

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Enhancing Prospect Qualification for B2B Sales Success

Janek Performance Group

In the competitive landscape of B2B sales, effectively qualifying prospects is paramount. However, many B2B sales teams struggle with inefficient qualification processes. In fact, two statistics cited in Spotio are eye opening: 46% of B2B sales reps list lead quantity and quality as their top challenge.

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How to Supercharge Your Customer Expansion Strategy

Zoominfo

The sustained growth that can only come from retaining and expanding your customer base relies on sales reps who consistently build genuine relationships with customers. Internal communication and alignment between corporate and sales objectives are crucial for success. Setting SMART goals. Measuring progress. Next up is enablement.

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