Drawn-Out Sales Cycles: What to Do When Selling Stalls
Zoominfo
MARCH 29, 2023
Vendr, a SaaS buying platform, recently found that sales cycles for software have settled at about 46 days, a 40% increase since 2020. Those longer buying cycles can cascade throughout the economy, causing stress on sales teams and making revenue more difficult to forecast. “We We are in a measured buying environment.
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