Remove smart-marketers-acting-stupidly
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Smart Marketers Acting Stupidly

Partners in Excellence

Before I go any further, I know there are some detractors out there who will claim, “Smart Marketers,” is an oxymoron–something like military intelligence or sales professional (I tossed that in out of a sense of fair play.). I know the CMO and many of the marketing people. It’s gotten somewhat comical.

ACT 48
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When Will We Stop Thinking Our Customers Are Stupid?

Partners in Excellence

I’m beginning to think far too many sales and marketing people think customers are stupid. ” Accompanying the statement was a chart displaying research data looking at the % of revenue influenced by social selling across various industry/marketing groups. But customers are smart! What else could it be? They get it!

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What’s The ROI Of Stupidity?

Partners in Excellence

But underlying each of these are some commonalities–top performers engage buyers differently, they get buyers to think differently, they think and act differently. It’s through smart, motivated people that we innovate, create, improve, change, and learn. No related posts.

ROI 96
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14 Phrases That'll Instantly Sabotage Your Negotiation

Hubspot Sales

It’s pretty hard to take this claim seriously; nonetheless, many sales reps still assure their buyers their product is “by far the best” or ‘the most superior offering on the market." If you’re impressed by their analysis, say, “That’s a smart way of looking at it.” Don’t say this unless you want to lose credibility.

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8 Clever Copywriting Examples for Effective Content

LeadFuze

Every business needs copywriting skills and copywriting examples for their marketing strategy in order to create compelling content and get the attention of potential leads or customers. The Difference Between Content Marketing and Copywriting. 8 Copywriting Examples to Improve Your Content. 1 Features + benefits before products.

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Email Unsubscribe Hell!

Partners in Excellence

If they have used an emailing system–for example those integrated into the common marketing automation tools like Marketo, Hubspot, Eloqua, or those in email automation tools like MailChimp, Constant Contact or others; one can easily unsubscribe from these emails and not hear from these companies again. Clearly, they don’t care.

Eloqua 48
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Sales Trainer Reviews Sales Movie Scenes from Tommy Boy to Boiler Room

Marc Wayshak

Continuing with this review of the sales scene from Tommy Boy , as Tommy uses the prospect’s treasured car figurine to act out an increasingly grisly car crash (“You’re driving along, you’re driving along, and all of a sudden…there’s a cliff. Seth: “Doc, are you working with a million dollars in the market right now?”.