Traits of Startup Unicorns in 2024 [Data + Expert Insights]
Hubspot Sales
MAY 6, 2024
Your favorite graphic design software or AI tool may just be a unicorn startup dazzling in plain sight. While there's no exact recipe for a unicorn company, there are some common themes that we see many unicorns embody. Grammarly , a writing assistant software. Unicorns are all around us — unicorn companies , that is.
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