SugarCRM

FEBRUARY 11, 2020

Staying Top of Mind with Paid Social Media Advertising. One solution to staying current and relevant in the crowded social-sphere is paid advertising. While paid advertising is only one of many ways to rise above the social media noise, it’s one that can’t be overlooked. million in 2015 to well over $35 million by 2017.

Social Media 26

Social Media Advertising Advertising Media 26

SugarCRM

FEBRUARY 11, 2020

Staying Top of Mind with Paid Social Media Advertising. One solution to staying current and relevant in the crowded social-sphere is paid advertising. While paid advertising is only one of many ways to rise above the social media noise, it’s one that can’t be overlooked. million in 2015 to well over $35 million by 2017.

Social Media 20

Social Media Advertising Advertising Media 20

Zoominfo

NOVEMBER 1, 2022

By using data and analytics, he and the team identified shifts in programs and spending to maximize profitable revenue and ROI. “We We’ve done 15 acquisitions since 2015,” Schuck said. We recently went through this process at ZoomInfo when Law came on board as the new CMO.

Hiring 100

Hiring Intent Data Intent Scale 100

Tenfold

JULY 18, 2017

Examples include direct mail campaigns, advertising, public relations, and television or radio commercials. More important than quantity, then, is following and maximizing each contact so that the time, cost, and effort put into each sale decreases. People still love video advertising, for instance. What Isn’t Working?

Direct Mail 75

Direct Mail Marketing Lead Rank Lead Scoring 75

Tenfold

AUGUST 16, 2017

Industry observers tack this resurgence to 2015, when fast and powerful parallel processing became accessible. Blippar, on the other hand, has come out with an augmented reality application that employs deep learning in real-time object recognition in 2015. It has also helped them make better advertising decisions.

Lead Rank 82

Lead Rank Automotive Lead Scoring Retail 82

LeadFuze

FEBRUARY 19, 2019

The concept didn’t receive widespread attention, though, until at least 2015. Most of the initial account-based marketing hype originated from companies selling programmatic advertising technology. There are multiple “account-based” terms (account-based marketing, account-based sales, account-based advertising, etc.).

Account Based Marketing 55

Account Based Marketing Outbound Account B2B 55

Pipeliner

APRIL 4, 2018

and, “Selling, general and administrative expenses decreased 3% for fiscal 2016, as compared to fiscal 2015, primarily due to the sale of the DBS businesses and Shine Group partially offset by higher selling, general and administrative expenses at the Cable Network Programming segment.”. Stop obsessing over maximizing shareholder value.

Revenue 66

Revenue Company Epiphany Advertising 66