Remove 2015 Remove Channels Remove ROI Remove Tools
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Frugalnomics in Effect - Gartner predicts 5.5% decline in IT spending for 2015

The ROI Guy

E conomically Focused – today’s IT buyer is more frugal, with over 95% of technology purchase decisions now requiring a formal business case, with quantifiable ROI and fast payback (IDC). So how well do your sales professionals and channel partners communicate and quantify your value to a diverse set of decision makers? #3

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The Importance of Getting ROI Selling Right

The ROI Guy

If you think your clients are more ROI focused, and that your ability to deliver financial justification can assure greater success, new research proves you right. In fact, the demand for ROI calculations has increased more than 50% over the past five years. The reason for the increased importance on ROI? Customers have changed.

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Three Key Metrics for Your 2015 Selling Effectiveness

The ROI Guy

Sales tools can be used to guide sales conversations interactively when they are in meetings with clients, assuring that the right value messaging, insights, justification and case studies are provided. A combination of demonstration, practice, sales tools, coaching and community can increase retention from a paltry 13% to almost 90% (SBI).

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Best Way to Reduce Discounting: Better Negotiating or Value Selling?

The ROI Guy

Many companies have turned to Negotiation Training to help their sales reps and channel partners try to talk their way out of the discount. Alinean IDC Kotler Marketing Negotiation Training Pisello ROI Calculator Selling effectiveness TCO Calculator Value Selling Value Selling Tools Value Training' The advice from the research?

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Why Engaging Buying Committees is Your Key to 2015 Sales Success

The ROI Guy

Here are our recommendations on how you can connect and engage more decision makers to achieve sales success in 2015 and beyond: 1. Jill Konrath in her popular sales blog outlines a formula that heavily uses LinkedIn as a tool: [link]. Again, LinkedIn is a great tool for this.

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A Failure to Close

The ROI Guy

The key, providing the content, tools and training to help your sales reps and channel partners better assess and align with needs, prove the high cost of “do nothing”, and communicate and quantify your unique and superior business value.

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ZoomInfo x Bain: 10 Insights From Our CMO Event

Zoominfo

By using data and analytics, he and the team identified shifts in programs and spending to maximize profitable revenue and ROI. “We We said, why don’t we take these dollars and redeploy them in more efficient channels to see if we can increase the conversion rates and get a better outcome?” Schuck said.

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