Sales Hacker

FEBRUARY 27, 2024

She previously served as the company’s Senior Vice President of Global Marketing, having joined in January 2021 through the acquisition of Exponea. Discussed in this Episode: The challenges of personalization in marketing and the role of AI in addressing these challenges.

Marketing 91

Marketing Marketing Qualified Lead Demand Generation Demand Generation Targets 91

Sales and Marketing Management

FEBRUARY 22, 2021

Author: Mandy Truong With 2021 in full swing, marketers are making their plans for recovery and business growth. Here are lessons from two of our key programs last year that we plan to incorporate into our 2021 demand generation strategy: Revamped Webinars.

Webinar Metrics 177

Webinar Metrics Lead Rank Marketing Qualified Lead Cancellation 177

Emissary

JUNE 25, 2021

In the Emissary Buyer Snapshot for Summer 2021 Playbook, we asked 191 senior executives, responsible for billions of dollars in technology spend, how they view the barrage of outreach they receive from IT vendor and technology marketers and sellers. Of course, getting the attention of buyers has never been easy. Download Now. Download Now.

Vendor 52

Vendor Buyer Meeting Account Based Marketing 52

Crunchbase

DECEMBER 13, 2021

If you’ve been working in sales for a while, you probably know the ins and outs of sales prospecting. In recent years, we’ve all had to adapt to the sales digital transformation. While we may be getting back to normal after the pandemic, it looks like virtual sales will continue to prosper. Master the basics.

Hiring 105

Hiring Face-to-face Demand Generation Agencies Video 105

Vendor Neutral

JUNE 15, 2021

Can Drive Massive Growth For Your B2B Sales Organization. July 15, 2021 1 pm EST 10 am PST Webinar. A Customer-Centric Framework Can Drive Massive Growth for Your B2B Sales Org. Join our free webinar to learn what sales approach actually engages buyers and makes them willing to have valuable conversations. REGISTER NOW.

Siebel 59

Siebel B2B Demand Generation Agencies Webinar Metrics 59

Sales Hacker

MARCH 1, 2024

A highly curated group of 200 GTM leaders, 85% director level and above across Sales, Marketing, and Partnerships. Because they’ve already established their brand, audience, and distribution , launching a product to their supporters garners immediate sales. Owned media generates first-party customer data.

Media 72

Media Company Distribution How To 72

SalesFolk

JANUARY 26, 2021

It generated over a million dollars in sales revenue. I’ve written more than 10,000 sales emails that made over a billion dollars in revenue for many major B2B SaaS companies. The content was extremely popular, and my blog post was Hubpsot’s most popular sales blog post for a very long time.

Hubspot 52

Hubspot Demand Generation Demand Generation Targets Fashion 52