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14 Magic Inside Sales Metrics for 2020

Hubspot Sales

Marketing pioneer John Wanamaker once said, "Half the money I spend on advertising is wasted; the trouble is I don’t know which half.". Sales organizations that wait until a sale is won or lost to judge a playbook’s success only have one metric by which to measure their efficacy. Sales Activity Metrics. Quota Attainment.

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Can Free Sales Content Send You Down a Dangerous Path?

Understanding the Sales Force

Did you ever drive down a street and seen a roadside sign advertising free stuff? It was a joint promotion from Hubspot and InsideSales.com.com - maybe you received the same offer in your inbox. Maybe it was a free sofa, chair, or table. Maybe it was a free lawnmower or bicycle. It could have even been free kid's stuff.

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We Analyzed 1,000 Emails & Voicemails to Understand How the Top SaaS Companies Chase Enterprise Deals.

Openview

A new study from Process Street in partnership with sales email tool PersistIQ reveals the inside sales outreach of the world’s 281 top SaaS companies, and how they respond when a high-ticket lead (in this case, we used Vodafone) signs up for a free trial or demo. Summary of the key findings.

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Five Sales Certifications to Help Advance Your Career

CloserIQ

2) Certified Inside Sales Professional (CISP). Demonstrate a commitment to excellence in the field of remote sales. Founded by the American Association of Inside Sales Professionals, the CISP certification is intended to serve as a framework for excellence for virtual salespeople. 3) SPIN Selling.

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Stop Doing Stupid Sh*t: 18 Outdated Sales Tactics to Abandon in 2018

Hubspot Sales

I speak on behalf of HubSpot 50 times a year, and at every engagement I tell my audience they should take the hour they use for cold calls to do something that’s not even in their job description: blogging. Back in the 1990s, inside sales was a stepping stone, not a career. Inside sales is simply more efficient and scalable.

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How to Build an Online Presence as a Sales Industry Influencer, According to Notable Sales Experts

Hubspot Sales

Over the past decade, the rise of social media and the emerging field of influencer marketing has turned how companies advertise and sell their products upside down. Between 2014 and 2019, the increase in influencer marketing spend mirrored the decrease in print advertising spend. Dan Tyre , Sales Director, HubSpot. "I

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Inbound or outbound sales—which one should you focus on?

Close.io

The prospect initiates the contact, and that could be as simple as submitting their email for a free ebook, and then later an inbound sales person might email or call them. With outbound, it’s the salesperson cold calling , cold emailing, or even cold texting the prospect, and the company putting up advertisements or posting on social media.