Remove B2B Remove B2C Remove Oracle Remove Tools
article thumbnail

Enterprise sales lessons: How I almost closed Google, Intuit & Oracle

Close.io

From B2C to B2B. So we did it: we decided to go B2B and try the enterprise sales route. We hustled hard, we pitched perfectly, the product concept was great, and high-level leadership loved it, not just at Google, but also at Intuit and Oracle. Oracle broke our heart. But the most painful experience was Oracle.

Oracle 53
article thumbnail

To Chatbot or Not to Chatbot for B2B Lead Generation?

Cience

Think for a moment about chatbots for B2B lead generation … What do you feel? of B2B companies that don’t have chatbots. In today’s article, we’ll examine the pros and cons of chatbots for B2B lead generation. Applied in business (both B2C and B2B): 1. Do you recall The Terminator, The Matrix, or Westworld?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The difference between a product-led, sales-led & marketing-led approach

Close.io

This contradicts, of course, with the fact that customer acquisition cost (CAC) is up 50% in the last five years across B2B and B2C. In these companies, users—who are usually not the buyers—don’t have the time or willingness to use new tools. Marketo is a marketing automation tool that focuses on enterprise businesses.

article thumbnail

The B2B Marketer’s Twitter Handbook

Zoominfo

Since its release, Twitter quickly garnered traction in the B2B marketing realm. In fact, 87% of B2B marketers report using Twitter as part of their social media strategy, trailing LinkedIn as the number one platform by only 6% ( source ). Potential Value of Twitter as a Marketing Tool. At ZoomInfo, we’d like to think not.

Handbook 113
article thumbnail

Social Selling is Just … Selling: A Contemporary Guide

DiscoverOrg Sales

In fact, 87% of B2B buyers say they would have a favorable impression of someone introduced through their professional social network. But the “social” piece of the puzzle is more important than ever, especially when you consider that “ the number of people involved in B2B purchases has climbed from an average of 5.4 You do you.

article thumbnail

Social Selling is Just … Selling: A Contemporary Guide

DiscoverOrg Sales

In fact, 87% of B2B buyers say they would have a favorable impression of someone introduced through their professional social network. But the “social” piece of the puzzle is more important than ever, especially when you consider that “ the number of people involved in B2B purchases has climbed from an average of 5.4 You do you.

article thumbnail

PODCAST 41: Helping Marketo IPO and Achieve Hyper Scale with Bill Binch, CRO of Pendo

Sales Hacker

He’s had sales leadership experiences at Oracle, PeopleSoft, and BEA Systems. In 2016, his sales operation grew from targeting B2B to B2C, from SMB to enterprise, and from domestic to global with customers and offices all over the world. So, let’s figure that out.

Scale 13