Force Management
MAY 16, 2024
In our recent webinar with Force Management Managing Director and Facilitator Brian Walsh, an audience member posed a question that we hear often in our work with B2B sales organizations:
Sales and Marketing Management
JANUARY 18, 2021
Author: Seamus Dunne How is your business performing regarding its current sales figures? Communication is the basis of any solid sales platform and a handful of VoIP strategies can help to maximize your current efforts. The Notion of a Unified Approach to Sales. Ablating Administrative Pitfalls.
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Zoominfo
FEBRUARY 25, 2021
Are you thinking about increasing sales with a webinar? Start with your webinar funnel. What Is a Webinar Funnel? A webinar funnel works a lot like a sales funnel or marketing funnel. The goal is to attract prospects to your brand and convert them to customers — by hosting a webinar. Run a “So What?”
Zoominfo
JULY 17, 2018
B2B marketers have embraced many new strategies to cut through the influx of content in our increasingly digital landscape. Yet, many tried-and-true marketing strategies continue to generate results. Among such strategies, webinars come out on top. Webinar registrations. Source of webinar registrants.
Speaker: Brian Carroll, CEO & Founder of markempa
The highest priority for B2B marketers is effective demand generation (increasing lead quality and quantity). However, we can get so caught up in our ABM strategies, systems, tools, and investments that we lose sight of building deep empathy for the people in the accounts.
Zoominfo
AUGUST 11, 2019
B2B marketers have embraced many new strategies to cut through the influx of content in our increasingly digital landscape. Yet, many tried-and-true marketing strategies continue to generate results. Among such strategies, webinars come out on top. The webinar topic was not engaging or useful to your audience.
Janek Performance Group
APRIL 17, 2024
In B2B sales and marketing, companies employ various strategies to drive growth and expand their client base. One such strategy involves the use of Business Development Representatives (BDRs). Our recent webinar Turbocharging Business Development Strategies noted the importance of BDRs.
Speaker: Dawn Baron, President, Passion Profits Consulting, and Shelley Trout, Webinar Producer, Aggregage
As a B2B marketer in 2020, you are constantly asked to fight for attention in crowded markets with limited resources. Smart webinars are one of the best way to address these challenges, efficiently reach your target audience and generate highly qualified sales leads.
Speaker: Jeff Davis, Founder, jd2 Consulting Group
Studies show failure to align sales and marketing teams around the right processes and technologies costs B2B companies 10% or more of revenue per year. In today’s B2B business environment sales and marketing can no longer operate in silos.
Speaker: Carlos Hidalgo, Co-Founder & CEO of Digital Exhaust, Author, International Keynote & TEDx Speaker
Recent research shows that only 50% of B2B organizations state that they have good alignment between their marketing and sales teams. While many B2B organizations continue to struggle with aligning their marketing and sales teams, they can take practical steps to unify both teams and simplify their overall approach.
Speaker: Ruth Stevens, President of eMarketing Strategy
As a B2B marketer, lead generation is likely your Job One. But guess what: It’s after the sales team has gotten into the act where marketing can have an even bigger impact on results. During this webinar, you’ll learn: The nature of the buying group and how to reach the individual members.
Speaker: Donald Kelly, Founder & Chief Sales Evangelist at The Sales Evangelist LLC
The average B2B sales cycle can take anywhere from 3 to 9 months to close, depending on the complexity of the product or service being sold. Now add the fact that we're facing a global pandemic and it could add an extra 2 - 3 months or more to a sales cycle. How to tap into growing markets for new sales opportunities.
Speaker: Howard J. Sewell, President of Spear Marketing Group
Your Exclusive Step-by-Step Guide to the Opportunity-Based Marketing (OBM) Framework That Will Enhance the ABM Strategies Used by Your Marketing and Sales Teams. What criteria should influence the choice of tactics and KPIs? In this exclusive webinar, you’ll hear B2B expert Howard J.
Speaker: Ardath Albee, B2B Marketing Strategist and CEO of Marketing Interactions
Intent data can help B2B marketers reach active buyers earlier, influence their journey, and close more deals. While intent data can be game-changing for gaining attention, its true superpower is driving purposeful engagement toward purchase while reducing sales cycles and costs. However, not all intent data is created equal.
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