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Rise of the Video Star: Building a Brand in the Digital Era

Pipeliner

For B2B marketers, video remains more powerful than any other medium or channel. Brands should adopt video across all communication channels. Brands should be thinking about producing more content on IGTV, as this is a channel where your content is going to live and be curated. Facebook is highly valuing video in their feeds.

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What Are the Best Times to Send B2B Emails?

SugarCRM

across all industries, but real estate, education, and government emails boast the highest numbers, around 14%. Learn more about them through social media responses, Google Analytics, or customer surveys. Plus, Sugar Market helps you gather all your channels into one. The average click-to-open rate is about 14.9%

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Strategic Sales Enablement: Advanced Tips to Uplevel Your Program & Drive Real Results

Sales Hacker

Which is why we’ve put together this guide on sales enablement, focusing on the three primary parts of the job: strategy, execution, and governance. Sales enablement governance. Breaking bad habits takes continuous education and positive reinforcement. Which is why Marcela relies on Google Drive for organizing content.

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30 of the Best SaaS Partner Programs (and Why They Are So Good)

Allbound

As AppDirect co-CEO Daniel Saks points out , “80% of on-premise software vendors operate a channel program to enable other companies to sell their products, while only 20% of SaaS vendors operate similar programs.” Higher tiers also include referral bonuses, product discounts, and a dedicated channel manager. Take Slack, for example.

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Can Distribution Pricing Managers Work Remotely?

Distribution Pricing Journal

VPNs and robust data governance practices can help safeguard our information and ensure its integrity.” You can also set expectations for the communication channels they will use, response times and meeting schedules. Provide them with education on managing stress and promoting wellness just as you would an in-person employee.

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Mastering the inbound sales methodology

PandaDoc

Draws in quality traffic and leads You might have heard people say that you’ve always got to maximize the amount of traffic your website and other channels get, and that this is how you drive sales. Sadly, that’s just not realistic, so you’ve got to settle for doing the educating yourself, as a company. That’s… not the whole truth.

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29 Tools & Resources for Today's Entrepreneur

Hubspot Sales

You can integrate Calendly with Google, Outlook, Office 365, or iCloud to prevent double bookings. Point of sale tools make it simple for customers to buy online or in-person, and marketing tools help you manage email marketing, Google Shopping campaigns, and Facebook ads. Test out the platform with a free 14-day trial. Pricing: Free.