Zoominfo

FEBRUARY 21, 2021

For B2B sales and marketing teams, having a 360-degree view of customers and prospects is key. Industry classification remains a foundational component to achieving ABM (account-based marketing) success. Agriculture Mining Utilities Construction Manufacturing Wholesale Trade. 23 Construction. 445210 Meat Markets.

Transportation 204

Transportation Chemicals Automotive Marketing 204

Zoominfo

FEBRUARY 21, 2021

For B2B sales and marketing teams, having a 360-degree view of customers and prospects is key. Industry classification remains a foundational component to achieving ABM (account-based marketing) success. Since many traditional vendors also have such poor data accuracy, there is still much to be desired.

Transportation 100

Transportation Chemicals Automotive Marketing 100

Distribution Pricing Journal

AUGUST 23, 2023

This comes from what your marketing lead would call increased perceived value. Product Bundling Product bundling is a marketing strategy where multiple products are sold together as one combined package. It’s a popular technique in the distribution industry, used to provide added value to the customers and boost sales volume.

Lead Rank 52

Lead Rank Lead Scoring Automotive Distribution 52

Hubspot Sales

FEBRUARY 8, 2018

As a sales professional, you’re sending emails all day, every day. Here are some interesting findings from the data: Out of the 29 industries, Marketing and Advertising companies have the lowest email open rates. Construction: 45%. Marketing and Advertising: 25%. What if you’re below average and have room to improve?

Industry 143

Industry Real Estate Outsourcing Services Biotechnology 143

Zoominfo

SEPTEMBER 19, 2018

Leverage promoters to generate more sales referrals. The creator of the Net Promoter System, Fred Reichheld, said it best: “The only path to profitable growth may lie in a company’s ability to get its loyal customers to become, in effect, its marketing department.”

Promotion 100

Promotion Scale Loyalty Referrals 100

Bigtincan

DECEMBER 8, 2021

Sales teams use Highspot primarily for three reasons: sales enablement, sales coaching , and content management. Highspot has been around for nine years and has many loyal customers, but there are also many Highspot competitors in the sales enablement space. This article was written for them. Mindtickle. On SharePoint.

Analysis 59

Analysis Collateral Telecommunications Sales Enablement 59

Zoominfo

SEPTEMBER 19, 2018

Construction & Engineering: 45. Telecommunications: 24. 2. Leverage promoters to generate more sales referrals. Here’s how to start: When 9-10 ratings come in, reach out to promoters to discuss mutually-beneficial marketing opportunities. Hospitality, Travel, Restaurants: 53. Manufacturing: 51. Insurance: 42.

Promotion 150

Promotion Scale Referrals How To 150