The CMO’s Guide to Driving Impact in Year 1
SBI Growth
NOVEMBER 6, 2013
Leverage the dollars and manpower resources to drive quick wins. BPM’s are a sales tool that maps the decision-making process used to purchase a product or service. Provides the sales team a blueprint so they can get into deals early enough to win them. Buckle your Chin Strap – 3 Quick Wins for a Fast Start. In Summary.
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