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The Complete Guide to B2B Website Visitor Tracking (+ 10 Great Tools to Get You Started)

Nutshell

Plus, we’ll show you 10 visitor recognition tools that will boost your inbound marketing strategy. Benefits of website visitor tracking Top 10 website visitor tracking tools for B2B businesses FAQs about website visitor tracking What is website visitor tracking? Table of Contents What is website visitor tracking?

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How to Best Utilize Sales Technology for Optimal Results

Pipeliner

CRMs are software tools that exist as a hub for all your customer data. This software creates a dashboard of useful metrics to aid you in everything from generating leads to managing responses to customer queries. Find the right tool for the job. CRM is only a tool. And why are they useful ? Integrate and reassess.

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4 Steps for Getting Started With Data Collection for Sales Teams

Nutshell

You could use demographic, firmographic, behavioral, and other types of data to determine this. Customer support tools: Data about interactions with your customer support team can help you learn about your customers’ needs, preferences, and likes and dislikes related to your company’s products or services.

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7 Creative Ways to Bring in More Sales Online

Pipeliner

Use tools like automated emails post-purchase, asking for reviews, or engaging with customers on social media to share their experiences. Tools like Google Analytics and social media insights help you understand your audience’s demographics, interests, and online behavior.

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How to Use Email Marketing to Generate Leads for a Small Business?

BuzzBoard

Considered a critical tool for small business lead generation, email marketing helps remove obstacles on the path to attracting, retaining, and converting potential customers. Tools like Google Analytics can help track key metrics such as open rate, click-through rate (CTR), conversion rate, and revenue generated through email marketing.

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Customer segmentation 101: Everything you need to know

Salesmate

Type 1: Demographic Segmentation. In many cases, businesses use only the demographic factors they perceive the most relevant. Let’s suppose your business has a customer base sorted by income range and demographics. One great way to collect customer data and discover some insights into their behavior is CRM software.

Segment 101
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How to Use Intent Data to Drive Sales

LeadBoxer

When it comes to identifying accounts with the highest likelihood of doing business with your company, intent data is the most important tool at your disposal. We previously published a detailed guide on the different types of intent data and the best software for finding it. It also gives you a head start on your competitors.