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Top 7 Cross Promotion Ideas Every Business Should Consider

Pipeliner

But, the idea is gaining a lot more traction today thanks to social media and digital marketing mediums making themselves available. Today, you can also use social media to amplify your affiliate reach exponentially. Here, ebooks and in-depth white papers can offer greater value than top-level blog posts.

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4 methods to boost your outbound sales strategies

PandaDoc

Social selling leverages social networks like LinkedIn and Instagram to connect with potential customers outside of more traditional forms of contact. For outbound sales teams, social media is a great tool to boost lead generation and accelerate your sales cycle. This is where most attempts at social selling get it wrong.

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How to write a monthly sales report to improve sales performance

PandaDoc

After you’ve brushed up on monthly sales report criteria, you can take your reporting software a step further. Content examples include: Content creation; Email marketing; Influencer outreach; Potential customers; Social media; Success stories. Free eBook. 8 mistakes that stop your team from closing the sale.

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7 Tips for Creating Engaging Newsletters

Sales and Marketing Management

People respond to value and incentives, so that makes a good choice. Increasing presence on social media. Downloading an eBook. Software like Postcards by Designmodo builds that into the platform so you can create emails that look great on any device, add images and videos, and see your analytics for various campaigns.

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5 simple ways to grow your email marketing list

Nutshell

Social media followers are nice to have, and we definitely recommend engaging with your audience on platforms like Facebook, Instagram, and Twitter. (Or But you can’t rely on social media too heavily because you don’t control the channel—the social media companies do. Because it’s yours.

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5 ways to make your emails more persuasive

Nutshell

Getting a prospect to take a small step—download an ebook, for example—will encourage them to take bigger steps. Social Proof: The more people use or do a certain thing, the more enticing it becomes. Would you, for instance, rather buy a piece of software that everyone on LinkedIn raves about or some generic tool you found online?

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8 Better Ways to Re-Engage Cold Prospects

The Spiff Blog

Send a cold prospect a recent article, case study, infographic, eBook, or podcast episode that either speaks to the pain points you’ve identified or simply contains timely, useful information. I wanted to give you an early look at our brand-new eBook about [topic]. Example : Hope you’re doing well! Let me know what you think.