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Parallels: Social Manufacturing & Outsourcing Manufacturing Lead Generation

Pointclear

Kenandy has been founded by Sandy Kurtzig, the former CEO of ASK Group and the creator of ManMan. Derek notes that Salesforce’s Chatter is used to communicate both externally (customers, suppliers and distributors) and internally (production, engineering, and purchasing).

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Salespeople Must Accelerate Response or Fail

Pointclear

He wanted to have a quick Q&A with a system engineer, he wanted a quote, and he wanted to know how long it would take to install and start using the product. Paul,” I said, “let’s conference in our System Engineer, Jim, right now, if he’s available. The prospect stepped up and asked for three things. Did he have amnesia?”.

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Is AI impacting Inside Sales Rep Revenue? Mike Plante of InsideSales Says it Is.

Pointclear

At the Funnel Media Group we believe that AI is the future of sales and marketing operations. InsideSales.com offers the industry’s leading sales acceleration platform built on Neuralytics, a predictive and prescriptive self-learning engine that drives revenue growth by delivering an optimized experience for both salesperson and buyer.

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6 Sales & Marketing Strategy Recommendations for 2012

Pointclear

Massively shift costs out of your combined Sales and Marketing engine. Increase visibility into your engine, and use it to stop low-yield programs. I encourage you to visit and explore the entire post in which Hugh suggests that leaders should adopt these six sales and marketing strategies in 2012: 1. Forget about branding.

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Culture Always Wins: Closing the Cross-Cultural Sale

Pointclear

Remember the group. This doesn’t just depend on national cultural characteristics—say, Japanese group awareness versus Australian cowboy culture—but also on corporate norms. Prospects from countries like India or China are less likely to accept standard, non-customized services than those from, say, Germany or the UK.

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Successful Content Marketing Plans Do 1 Thing Really Well

Pointclear

Contrary to what “the experts” say, knowing how to be engaging within LinkedIn groups or telling compelling stories on your blog is not the key to generating leads and sales. You can hunt them down inside LinkedIn Groups (as I did) or blog in ways that attract search engine traffic based on questions (keywords) your prospects are asking.

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What I Learned From Steve Jobs

Pointclear

The Apple focus group was the right hemisphere of Steve’s brain talking to the left one. Steve Jobs could demo a pod, pad, phone, and Mac two to three times a year with millions of people watching, why is it that many CEOs call upon their vice-president of engineering to do a product demo? Real CEOs demo. Think of a 2 x 2 matrix.

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