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Medical device sales success – an urgent need to do something different – An STC Classic

Sales Training Connection

The medical device market faces transformational market challenges – decision criteria shifting from clinical to economic, decision-making moving from local hospitals to IDNs, the rise of GPOs, and the dramatic impact of new governmental regulations. Business, clinical, technology, and legislative trends in the health care industry.

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Medical device sales success – an urgent need to do something different

Sales Training Connection

The medical device market faces transformational market challenges – decision criteria shifting from clinical to economic, decision-making moving from local hospitals to IDNs, the rise of GPOs, and the dramatic impact of new governmental regulations. Business, clinical, technology, and legislative trends in the health care industry.

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Medical sales – impact of hospital mergers and acquisitions on sales strategy

Sales Training Connection

billion, 2011 followed pace – and it looks like there will be even more M&A activity in 2012 as health care reforms kick in, certainty in the health care landscape increases, the economy picks up, and investors seek bargains. Even before the health care reforms passed, there were good reasons to consolidate.

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Hospital sales – business-as-usual will be business lost to competitors

Sales Training Connection

Those who know the market best say the change is likely to continue. For example, an article in USA Today shares what hospitals are doing in relationship marketing. The article goes on to point out such marketing efforts are widespread – and highly effective in revenue terms. Collaboration. Sales Managers.

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Frank Cespedes: How to Build and Manage Your Multi-Channel Marketing

Cience

The most important thing about any go-to-market approach is the buyer and the buying process. It’s the seller’s responsibility to adapt its approach to the market ; it’s not the market’s responsibility to adapt to any company. But aren’t ecommerce and digital marketing growing and becoming dominant channels? .

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Winning complex sales – fundamentals are more important than ever

Sales Training Connection

In sales, getting good at an advanced skill like negotiation requires being very good at asking questions and the ability to build and maintain customer relationships requires a number of the fundamentals including objection handling. . In many markets, like health care, transformational shifts are occurring in the buying environment.

Hiring 70
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20 Critical Buying Signals You Should be Tracking to Increase Sales

Crunchbase

Let’s say you’re selling to health care companies. Even if you have a comprehensive list of recently funded health care companies, you don’t want to waste your time reaching out to every single one of them. Any good negotiator knows there’s no harm in trying. Related Crunchbase Pro searches. Ask about discounts.

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