The Center for Sales Strategy

FEBRUARY 19, 2020

The 2019 Media Sales Report studies the landscape over the past year, including the expectations for sales managers and the strategies employed by media sales professionals to assess their impact across five key topics: Compensation and Sales Team Size. Number of Appointments and Sales Process.

Report 87

Report Media Compensation Survey 87

Crunchbase

MARCH 24, 2021

For some marketers, social media marketing feels like an uphill battle more than anything else. percent as of 2019. TrustInsights reports a steady decline in organic engagement rate for branded content after analyzing over 4,000 business profiles and 1 million posts in a single year.

Social Selling 98

Social Selling Buyer Persona Strategy Ideal Customer Profile 98

DiscoverOrg Sales

APRIL 23, 2019

If you’ve done your homework, that trade show is a small(ish) pond of like-minded prospects where your sales reps can catch a lot of really big fish! We asked Jake Shaffren, DiscoverOrg’s Director of Sales, and Nina Wooten, our Director of Demand Generation, about their favorite tips for generating sales leads at trade shows and events.

Trade Show 227

Trade Show Leads Marketing Qualified Lead Lead Generation 227

Vengreso

JANUARY 8, 2021

At the end of every month, quarter, and year sales leaders are trying to figure out what is going to close and what is going to slip. Sales forecasting is a challenge for most sales teams, either because they don’t know how to do it or because their methods are imprecise. What is sales forecasting? Click To Tweet.

Sales Forecasts 126

Sales Forecasts Forecasting Revenue Lead Rank 126

Zoominfo

JULY 11, 2018

Content marketing services revenue is expected to reach $50 billion in 2019, up from $26.5 51% of B2B marketers can prove how content marketing has increased sales ( source ). 60% of B2B marketers measure success with web traffic, while 51% use sales lead quality, and 45% use social media sharing ( source ).

Top of Funnel 255

Top of Funnel B2B Marketing Social Media 255

Zoominfo

AUGUST 21, 2018

Let’s review six ways: 1. Infographics. That’s why infographics are a valuable form of marketing content—they’re short, sweet, and sharable. Furthermore, infographics can generate more attention for longer pieces of content and in turn generate more sales-ready leads. Need design ideas? 2. Social Graphics.

B2B 169

B2B Marketing Social Media Video 169

Zoominfo

JULY 21, 2019

Content marketing services revenue is expected to reach $50 billion in 2019, up from $26.5 51% of B2B marketers can prove how content marketing has increased sales ( source ). 60% of B2B marketers measure success with web traffic, while 51% use sales lead quality, and 45% use social media sharing ( source ).

Top of Funnel 100

Top of Funnel B2B Marketing Social Media 100