Truth Bomb: Salespeople All Look Alike to B2B Buyers
No More Cold Calling
MAY 25, 2023
One insurance broker, attorney, banker, or consultant? Yet, when Salesforce surveyed sales pros in 2022, only 28 percent said they expected to meet or exceed quota this year. Lackluster sales performance isn’t due to a lack of technology, because 66 percent of sellers told Salesforce that they were drowning in tools.
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