sales-bridge the-sales-bridge 
Zoominfo
FEBRUARY 21, 2021
For B2B sales and marketing teams, having a 360-degree view of customers and prospects is key. Industry classification remains a foundational component to achieving ABM (account-based marketing) success. 2373 Highway, Street, & Bridge Construction – 237310. 3254 Pharmaceutical & Medicine Manufacturing.
Showpad
MAY 12, 2022
Yet, working together, they’ve built a high-performance sales enablement function at TOUGHBOOK Europe—the European Mobile Solutions Business Division of electronics giant Panasonic. They designed new industry research methods that include both customers and sales reps. Before 2020, Panasonic didn’t have a sales enablement team—at all.
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DiscoverOrg Sales
DECEMBER 18, 2018
You might recognize the most-prospected-to companies of 2018, according to DiscoverOrg’s database, as household names – but that’s not why savvy sales and marketing professionals have been pitching to them. When you understand the types of events that precede spending, you can look for them in the future.
Zoominfo
FEBRUARY 21, 2021
For B2B sales and marketing teams, having a 360-degree view of customers and prospects is key. Industry classification remains a foundational component to achieving ABM (account-based marketing) success. Since many traditional vendors also have such poor data accuracy, there is still much to be desired.
Allego
NOVEMBER 10, 2020
In her interview, podcast host Mark Magnacca, Allego President and Co-Founder, discussed the ways training techniques have evolved to accommodate virtual product launch , remote sales pitches, and issues facing pharmaceutical companies during the pandemic. But Ness is a living testament—it is possible. Don’t overthink it.
Sales Hacker
APRIL 9, 2019
The sales world is no different, but many of those stereotypes miss what makes Millennials shine when it comes to forging connections and closing deals. For years, the sales world has heard endless stories about Millennials and what makes them tick. Well, those stereotypes have real-life consequences on sales teams.
Apptivo
SEPTEMBER 21, 2021
The Healthcare industry is a fast-paced booming sector where new technologies and innovation work along for the betterment of humans. Also, governments across the globe make it a mandate to make sure that healthcare reaches the grassroots level. This in turn has altered the responsiveness of humans to several external factors and diseases.
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