Price Discounts MUST Have an Expiration Date
The Sales Hunter
JULY 23, 2013
I’m not a fan of discounting in the least, as I don’t think it gets you anywhere. But if it is necessary to offer a discount, make sure it has a very tight expiration date. Remember, the expiration date is as much for the customer to speed up their decision as it is for you to not waffle.
Let's personalize your content