SBI Growth

AUGUST 30, 2013

Determining the size ($) of the market potential – Total Available Market for your products & services. Don’t skip this step or you’ll build your lead gen engine in the dark. IN 2011, the SEC published their landmark study on buyer behavior. It fuels the marketing machine. Step #2 – Build Buyer Personas.

Lead Gen 306

Lead Gen Lead Rank Lead Scoring Sales Qualified Lead 306

Chili Piper

NOVEMBER 21, 2018

“You have a 7x chance of connecting with a lead in the 1st hour versus just one hour later.”. This stat comes from a Harvard Business Review study and for today’s B2B sales and marketing teams, it has several problems…. First, it was published in 2011. Do you realize how much has changed since 2011?

Lead Rank 80

Lead Rank Lead Scoring B2B Leads 80

Velocify

FEBRUARY 11, 2013

trillion messages sent worldwide in 2012 [1] , it’s no wonder that sweethearts and marketers alike are flocking to this communication channel, and salespeople are just beginning to understand its value. 3] Unica Trends Survey, 11 Key Marketing Trends for 2011, 2011. With an estimated 9.6 Texting: A new frontier in sales.

Leads360 109

Leads360 Unica Lead Rank Lead Scoring 109

SugarCRM

NOVEMBER 16, 2017

Rebecca Wetteman, VP of Research at Nucleus Research , even says: “It’s less important that you have a 360-degree view of the customer and more important that the customer has a 360-degree view of you,” […] “Whether they touch sales, marketing, or service, customers need to get the same answer, the same tone, the same interaction.”.

CRM 38

CRM Lead Rank Lead Scoring ROI 38

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DECEMBER 30, 2011

Watch These Sales & Marketing Thinkers in 2012 – Best of 2011. by Lori Richardson on December 30, 2011. Developing professionally by expanding your knowledge is one of the best ways to grow market share. Thanks for all the contribution of marketing data into the business world. Consulting. Categories.

Top of Funnel 159

Top of Funnel Lead Rank Lead Scoring Marketing 159

Pointclear

FEBRUARY 2, 2012

When it comes to improving sales lead generation results, using marketing technology without analytics expertise and business acumen results in a numbers glut devoid of action items. Regular marketing analytics reviews are critical success factors supporting our mission. Data tracking, aggregation and measurement.

Lead Generation 176

Lead Generation Analytics Sales Qualified Lead Leads 176

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JULY 4, 2011

Marketers: Should Salespeople ONLY Focus on Closing Sales? by Lori Richardson on July 4, 2011. “Salespeople should just focus on closing sales, and let the marketers do the rest through automation.” OK, so back to the contest and e-book you can contribute to on marketing automation. Consulting.

Closing 174

Closing Marketing Lead Rank Lead Scoring 174

The ROI Guy

OCTOBER 21, 2011

Captures rich customer intelligence for superior lead nurturing and accelerated sales cycles Alinean introduced Interactive Content Connectors at the Eloqua Experience event, helping integrate Alinean-value sales / marketing tools with CRM / Marketing Automation solutions, including salesforce.com, Eloqua and more.

Eloqua 61

Eloqua CRM Marketing Lead Nurturing 61

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JUNE 21, 2011

by Lori Richardson on June 21, 2011. Inc / 800CEORead List – Top Business Books 2011. Previous post: 5 Ways to Get Sales Leads to Fill Your Pipeline. Next post: Marketers: Should Salespeople ONLY Focus on Closing Sales? 5 Tips for Lead Nurturing to Grow Your Sales Funnel. Consulting. link] Sharon.

Lead Rank 186

Lead Rank Lead Scoring Top of Funnel Lead Nurturing 186

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JANUARY 4, 2011

by Lori Richardson on January 4, 2011. We team up well, and are excited about our bigger organization, with loftier goals in 2011. You achieved high levels this year and I can’t wait to see what you and your hubby do in 2011! That is changing for me in 2011. Sales Tips and Strategies to Grow Revenues. Consulting.

Small Business 157

Small Business Small Business Lead Rank Lead Scoring 157

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MAY 2, 2011

by Lori Richardson on May 2, 2011. Welcome to the 2011 Sales and Marketing Success Conference – in the comfort of your own office or home. 5 Tips for Lead Nurturing to Grow Your Sales Funnel. Help Japan and Help Your Sales Grow at the Same Time. It’s true. Talking or Writing Too Much in B2B Sales.

Lead Rank 132

Lead Rank Lead Scoring Top of Funnel Lead Nurturing 132

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AUGUST 11, 2011

by Lori Richardson on August 11, 2011. Some entrepreneurs and small business owners (and their salespeople) are talking about the stock market. Have a nurture marketing strategy in place – be able to follow up with prospects not ready to buy yet. 5 Tips for Lead Nurturing to Grow Your Sales Funnel.

Lead Rank 258

Lead Rank Lead Scoring Top of Funnel Referrals 258

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JANUARY 3, 2012

These are company and individual relationships that you want to nurture. The phrase “nurture marketing” came from this idea. Look for these types of tools and services: Lead list building. Lead capture. Lead nurturing. 5 Tips for Lead Nurturing to Grow Your Sales Funnel. Categories.

Lead Rank 182

Lead Rank Lead Scoring Top of Funnel Pipeline 182

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OCTOBER 20, 2011

by Lori Richardson on October 20, 2011. The second I clicked through to one of the newly-launched Social Media Mags it hit me like a brick: publishing will never be the same again, and selling /marketing /brand building will be changing even more. See her live at the AA-ISP Conference in Boston on December 1, 2011. Categories.

Lead Rank 148

Lead Rank Lead Scoring Top of Funnel Social Media 148

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JULY 20, 2011

by Lori Richardson on July 20, 2011. 5 Tips for Lead Nurturing to Grow Your Sales Funnel. Sales Tips and Strategies to Grow Revenues. Consulting. 15 Ways Entrepreneurs Can Benefit From a Sales Strategy Session. Turn your services and products into dollars. Need more sales revenues? Talking or Writing Too Much in B2B Sales.

Benefit 229

Benefit Lead Rank Lead Scoring Strategy 229

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DECEMBER 22, 2011

by Lori Richardson on December 22, 2011. Others have them because of a specific challenge they are facing: Our Company Has Lost Market Share – A competitor (or competitors) is/are swallowing up our clients (in this scenario competitors are known and it is a fairly clear situation). Sales people and marketers are human.

Lead Rank 155

Lead Rank Lead Scoring Sales Process B2B 155

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SEPTEMBER 22, 2011

by Lori Richardson on September 22, 2011. You were working on marketing materials. 5 Tips for Lead Nurturing to Grow Your Sales Funnel. Sales Tips and Strategies to Grow Revenues. Consulting. Why You Didn’t Sell Anything This Week. Sales Questions? You were putting out fires. You were doing customer service all week.

Lead Rank 177

Lead Rank Lead Scoring Top of Funnel Call-back 177

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JANUARY 31, 2011

by Lori Richardson on January 31, 2011. You must know who your target market is – at least by demographic – even better if you have lists of potential prospective customers. 5 Tips for Lead Nurturing to Grow Your Sales Funnel. Sales Tips and Strategies to Grow Revenues. Consulting. This is a serious, year-long program.

Lead Rank 178

Lead Rank Lead Scoring Revenue Guidelines 178

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JUNE 17, 2011

5 Ways to Get Sales Leads to Fill Your Pipeline. by Lori Richardson on June 17, 2011. Create robust profiles in LinkedIn.com and other virtual sites where your market is – then update what you are working on, answer LinkedIn questions, connect to others, and join appropriate LinkedIn groups. (If Consulting. Categories.

Lead Rank 269

Lead Rank Lead Scoring Sales Qualified Lead Pipeline 269

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MAY 8, 2011

by Peter on May 8, 2011. Please read my friend and colleague Jonathan Farrington’s heartfelt blog post on why he organized the most ambitious online sales conference in history- bringing together 35 of the biggest names in sales and marketing. 5 Tips for Lead Nurturing to Grow Your Sales Funnel. Consulting.

Lead Rank 146

Lead Rank Lead Scoring Prospecting Webinar Metrics 146

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NOVEMBER 22, 2011

by Lori Richardson on November 22, 2011. Finally, yours truly has been nominated – originally set to be a judge, instead the Score More Sales blog has been nominated as a Top Sales and Marketing Blog. 5 Tips for Lead Nurturing to Grow Your Sales Funnel. Sales Tips and Strategies to Grow Revenues. Consulting.

Lead Rank 185

Lead Rank Lead Scoring Resources Webinar Metrics 185

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DECEMBER 16, 2011

by Lori Richardson on December 16, 2011. This allows customer facing employees in such areas as sales, customer support, and marketing to make quick yet informed decisions on everything from cross-selling and up-selling opportunities to target marketing strategies to competitive positioning tactics” – source: Destination CRM .

Lead Rank 172

Lead Rank Lead Scoring CRM Top of Funnel 172

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JANUARY 9, 2011

by Lori Richardson on January 9, 2011. You must know who your target market is – at least by demographic – even better if you have lists of potential prospective customers. As for me, I took notes on the excellent prerequisites to make sure my sales/marketing is aligned with the basics. Consulting. Michelleg.

Revenue 172

Revenue Lead Rank Lead Scoring Ideal Customer Profile 172

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NOVEMBER 1, 2011

by Lori Richardson on November 1, 2011. I don’t agree with everything he says, but truly, he is a valuable presenter on topics around business building, marketing, and differentiation. 5 Tips for Lead Nurturing to Grow Your Sales Funnel. Sales Tips and Strategies to Grow Revenues. Consulting. Next, try to be it.

Lead Rank 182

Lead Rank Lead Scoring Top of Funnel Inside Sales 182

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MAY 17, 2011

by Lori Richardson on May 17, 2011. How well do you know others who sell in your niche, your space, your target market? 5 Tips for Lead Nurturing to Grow Your Sales Funnel. Consulting. When Competitors Cooperate, Big Revenues Can Happen. Book Review of High Profit Selling by Mark Hunter. Categories. 100 for 100K.

Lead Rank 135

Lead Rank Lead Scoring Revenue Conference 135

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JULY 18, 2011

by Lori Richardson on July 18, 2011. Previous post: Marketers: Should Salespeople ONLY Focus on Closing Sales? 5 Tips for Lead Nurturing to Grow Your Sales Funnel. Sales Tips and Strategies to Grow Revenues. Consulting. Your S.U.I.T.E. Team Can Build Sales in Your Business. Talking or Writing Too Much in B2B Sales.

Lead Rank 173

Lead Rank Lead Scoring Top of Funnel Lead Nurturing 173

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DECEMBER 6, 2011

by Lori Richardson on December 6, 2011. Now that many people do not even set foot into your offices, it is time to improve your marketing strategy in line with the “new” postal service this spring. 5 Tips for Lead Nurturing to Grow Your Sales Funnel. Sales Tips and Strategies to Grow Revenues. Consulting.

Lead Rank 153

Lead Rank Lead Scoring Social Media Top of Funnel 153

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OCTOBER 27, 2011

by Lori Richardson on October 27, 2011. Visit KLA Group for their e-mail marketing audio seminar or this post from YesWare or Wendy Weiss, Queen of Cold Calling’s article on the topic. 5 Tips for Lead Nurturing to Grow Your Sales Funnel. Sales Tips and Strategies to Grow Revenues. Consulting. Categories.

Lead Rank 161

Lead Rank Lead Scoring Guarantee Top of Funnel 161

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MAY 28, 2011

by Lori Richardson on May 28, 2011. We love sales – it is the culmination of combining great branding and marketing – clearly getting YOUR message of differentiation and value out to the world – and then asking companies and individuals who really would benefit – to work with you. Consulting. Categories.

Lead Rank 155

Lead Rank Lead Scoring Top of Funnel Lead Nurturing 155

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NOVEMBER 30, 2010

They did not have processes and methodologies in place for marketing and sales. What products and markets are growing to be able to grow revenues? One of the reasons I see service professionals not making it is because they don’t identify a clear niche market, which you allude to when you talk about market fragmentation.

Small Business 123

Small Business Small Business Lead Rank Lead Scoring 123

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APRIL 6, 2011

by Lori Richardson on April 6, 2011. One company – Logos Software, now the largest developer of Bible software, made $300,000 in ONE weekend due to their social media word-of-mouth marketing. 5 Tips for Lead Nurturing to Grow Your Sales Funnel. Sales Tips and Strategies to Grow Revenues. Consulting. Categories.

Social Media 158

Social Media Lead Rank Lead Scoring Media 158

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DECEMBER 13, 2011

by Lori Richardson on December 13, 2011. Community is where you are online, where your market niche is, or your geographic area – depending on the business that you are in. 5 Tips for Lead Nurturing to Grow Your Sales Funnel. Sales Tips and Strategies to Grow Revenues. Consulting. Categories. 100 for 100K.

Lead Rank 152

Lead Rank Lead Scoring Referrals Call-back 152

OnePageCRM

MAY 25, 2017

In episode 24 of the I Love Marketing Podcast , Dean Jackson introduced a game-changer concept of More Cheese, Less Whiskers. In a previous company I worked with, the marketing team or SDR team would begin reaching out with a sequence of cold emails. Incorporate this language into your content and marketing collateral.

Top of Funnel 20

Top of Funnel Cold Calling How To Sales Qualified Lead 20

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MARCH 10, 2011

by Lori Richardson on March 10, 2011. He sat down at the table I was sitting at and proceeded to go through some of the vendor marketing materials (of the vendors at this conference exhibiting). link] Marketing Gal. 5 Tips for Lead Nurturing to Grow Your Sales Funnel. Sales Tips and Strategies to Grow Revenues.

Conversion 181

Conversion Lead Rank Lead Scoring Vendor 181

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FEBRUARY 15, 2011

by Lori Richardson on February 15, 2011. Touch your clients more – through nurture marketing. Pingback: Looking to Increase Sales in 2011? Don’t Forget About Marketing to Past Clients « Previous post: The “100 for 100K” Program Starts February 1 to Help Grow Your Revenues. Consulting.

Lead Rank 137

Lead Rank Lead Scoring Top of Funnel CRM 137

Green Lead's B2B

MAY 4, 2011

SCOTTSDALE, AZ (Marketwire – May 4, 2011) – Today, at the SiriusDecisions Summit, Green Leads announced the acquisition of Target 250 to form the fastest-growing pay-for-performance demand generation company in the industry. and Europe.” www.greenleads.com +1 978 910 0261 Lisa Flagg lisa@greenleads.com

Sales Qualified Lead 41

Sales Qualified Lead Demand Generation Agencies Lead Rank Lead Scoring 41

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JUNE 13, 2011

by Lori Richardson on June 13, 2011. I still phone my customers to ensure that they are satisfied with their products and services that they purchase from Parsons Marketing. 5 Tips for Lead Nurturing to Grow Your Sales Funnel. Sales Tips and Strategies to Grow Revenues. Consulting. Categories. 100 for 100K.

Lead Rank 220

Lead Rank Lead Scoring Face-to-face Top of Funnel 220