Remove 2016 Remove Analytics Remove Campaigns Remove Tools
article thumbnail

Pick The Right Plays: Using the Go-To-Market Framework

Zoominfo

Go-to-market plays : Upsell campaigns, Net Promoter Score campaigns, customer referral campaigns, loyalty program rollouts, and automated customer service surveys. Technology : Market intelligence and sales intelligence platforms, software that analyzes sales calls, and tools that track how customers use a product.

article thumbnail

6 Questions to Ask When Creating Your Email Marketing Budget

Zoominfo

More than 86% of businesses surveyed in 2016 indicate that they plan to increase their upcoming email marketing budgets ( source )—and you should too. This raises the question, how often are you sending email campaigns to inaccurate or stale email addresses? Do you have access to the right tools? Not sure where to start?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

The B2B Marketer’s Guide to Measuring Social Media ROI

Zoominfo

billion spent on social marketing efforts in the United States alone in 2016 ( source ). One of the biggest mistakes B2B marketers make is not having a specific goal at the outset of a social campaign. Like any other campaign, if you don’t understand the metrics that indicate success, how do you know when you’ve achieved it?

article thumbnail

Pick The Right Plays: Using the Go-To-Market Framework

Zoominfo

Go-to-market plays : Upsell campaigns, Net Promoter Score campaigns, customer referral campaigns, loyalty program rollouts, automated workflows , and customer service surveys. Technology : Market intelligence and sales intelligence platforms, software that analyzes sales calls, and tools that track how customers use a product.

article thumbnail

How Sales Reps Can Use Generative AI to Sell Faster

Hubspot Sales

Then, we’ll give you a tour of the top generative AI tools for sales teams with highlights and pricing. How Generative AI Can Help Teams Sell Faster Generative AI Tools for Sales Teams Generative AI in Sales Today First, let’s cover what generative AI is. 74% of sales pros use some form of AI/automation tool. Research (16%).

Lead Rank 109
article thumbnail

The Buyer's Guide to Artificial Intelligence Software For Sales

Hubspot Sales

Some of the latest — and possibly most promising — tools for sales teams use predictive analytics, a form of artificial intelligence technology that can optimize decision making around sales efforts. Top players like Salesforce and Microsoft have rolled out AI-driven tools. What to Look For in a Sales AI Vendor.

article thumbnail

How B2B Buyers Search for Tech Solutions

Tenfold

Analytics Advocate at Google Adam Singer confirms this at a ClickZ Live conference in San Francisco and adds that a person, on average, checks out 10.4 You can be sure they will use these access and mobility tools in B2B research and recommendations. Document existing campaign architectures. Business websites lead at 84.3