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9 Things You Should Know About Weather-Based Mobile Advertising

Connext Digital

billion as of 2017. This is because, like any form of advertising, digital and mobile advertising should be grounded on actual mobile audience data. But recently, an innovative strategy has been creating a buzz in the world of marketing: weather-based mobile advertising. Weather-based Mobile Advertising.

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9 Things You Should Know About Weather-Based Mobile Advertising

Connext Digital

billion as of 2017. This is because, like any form of advertising, digital and mobile advertising should be grounded on actual mobile audience data. But recently, an innovative strategy has been creating a buzz in the world of marketing: weather-based mobile advertising. Weather-based Mobile Advertising.

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10 Webinar Metrics to Measure Success

Zoominfo

In 2017 webinars were reported as one of the top revenue drivers for B2B marketers ( source ). Most businesses promote their webinars across several different marketing channels, from social media to email to paid search ads. For example – let’s say you spend a large portion of your advertising budget on paid search ads.

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A Guide to Mastering Paid Social Media Advertising

SugarCRM

Staying Top of Mind with Paid Social Media Advertising. One solution to staying current and relevant in the crowded social-sphere is paid advertising. While paid advertising is only one of many ways to rise above the social media noise, it’s one that can’t be overlooked. million in 2015 to well over $35 million by 2017.

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A Guide to Mastering Paid Social Media Advertising

SugarCRM

Staying Top of Mind with Paid Social Media Advertising. One solution to staying current and relevant in the crowded social-sphere is paid advertising. While paid advertising is only one of many ways to rise above the social media noise, it’s one that can’t be overlooked. million in 2015 to well over $35 million by 2017.

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29 Types of Trigger Events and How to Track Them

Hubspot Sales

In this article, we’ll cover what a trigger event is, why they’re important and provide examples you can apply to your own sales strategy. Broadly speaking, any industry change can be considered a trigger event and indicate a channel for making a sale. Here are 30 examples of these valuable occurrences and where you can track them.

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10 Metrics to Measure B2B Marketing Webinars

Zoominfo

In 2017 webinars were reported as one of the top revenue drivers for B2B marketers ( source ). Source of B2B Webinar Registrants Most businesses promote their B2B webinars across several different marketing channels, from social media to email to paid search ads. But marketers often struggle to quantify the success of B2B webinars.