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How Small Gifts Can Create Big Marketing Wins

Zoominfo

“It’s something like an educated Hail Mary pass that sweeps up unconverted marketing qualified leads.” What do we mean by “direct mail marketing”? Direct mail marketing makes direct contact with individual consumers, as opposed to reaching a large audience with mass media, such as advertising.

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How B2B Sales Teams Can Restore Their Pipelines in 2020

Hubspot Sales

One of the toughest changes sales leaders need to adapt to is the dramatic impact the events of 2020 have had on win rates. Not only is it more cost-effective for B2B businesses to focus more on their existing customers, it also provides opportunity for acquiring new high-value customers through referral marketing. Image Source.

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Going International in Times of Crisis: Good Move, or Too Risky for Established Companies?

Sales Hacker

As the world is starting to reopen, there is likely room for your products in new markets, if you understand the complexities and risks. At the heart of 2020’s changes is a realization that e-commerce is about more than buying household goods from Amazon. Analyze your specific sales and market, then look across the globe.

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What is a Sales Cycle and How to Make it Work for You in 2021

Crunchbase

Most retail brands have a sales cycle in place, but the events of 2020 have impacted the way the cycle works. You may need to share a presentation with your prospects or with key decision-makers in the business. Offer additional incentives, a discount, or set a deadline.

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Business Expansion: Going International In Times Of Crisis

LeadFuze

There are new markets that have been opened up and need your products. The 2020 changes are all about e-commerce, and how it’s a driving factor in the way that people get work done. The US market is one of the most important markets in COVID-19. You may have invested in new technologies and capabilities during 2020.

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7 Tips for Automating B2B Lead Generation

Sales Hacker

With all the events that took place during 2020, the digitalization of business has increased significantly. While it is a difficult situation for an economy, it is a digital market shift that was not seen before. In some cases, we can even talk about market divisions that will last for many years to come. What do they want?

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?? The Benefits of Remote Working Part 1: Access To Talent

Pipeliner

It seems that many executives and decision-makers in companies look on remote working as something that they have to tolerate in certain circumstances rather than embrace. Their nomadic instincts are driving an explosion in the short-term rental market where month-to-month rentals are in bigger demand than ever. .

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