Sales and Marketing Management

JANUARY 31, 2016

Issue Date: 2016-02-01. Author: Henry Nothhaft Jr. Teaser: The appetite for content, whether it’s videos, blogs, articles, reports or whitepapers, is increasing faster than most businesses can handle. Any sales enablement strategy is destined to fail unless there’s a plan in place to match content supply to demand. To start, you need to change the way you look at the Web.

Distribution 139

Distribution Channels Sales Enablement Report 139

The Sales Hunter

JANUARY 31, 2016

I believe this is the week that you’re going to start reaching out to old customers. I admit, this is not always easy, but the really great news is that salespeople who reach out to their old customers are pleasantly surprised at the boost to their success. These old customers may be ones you know […].

Motivation 124

Motivation Customer Video Sales 124

Increase Sales

JANUARY 31, 2016

Believe it or not most Realtors are marketers not salespeople. They confuse marketing and selling. Now some real estate agents reading this may bristle at this statement regarding confusion between marketing and selling. Yet the reality is the market has changed and more of the control is in the hands of the sellers and buyers. Websites devoted to residential and commercial real estate make it far easier for buyers to find homes.

Real Estate 80

Real Estate Marketing Twitter Facebook 80

Increase Sales

JANUARY 31, 2016

Remember the story about the Little Engine? Many of us are familiar with this childhood story. Would you believe this story can be directly applied to fueling your own leadership engine? Each of us as leaders are our own little engine. We try and try and sometimes we succeed and other times we fail. Leadership brings both success and failure to the table.

Engineering 70

Engineering Twitter Facebook Follow-up 70

Advertiser: ZoomInfo

Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer. We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue.

Sales Cycle