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Your Lead Gen Is Broken (Here’s How to Fix It)

No More Cold Calling

Despite the fact that most companies have marketing automation solutions, targeted outreach by SDRs, and intense social media strategies, account execs are still missing quota en masse. Talk to any software vendor, and they can’t wait to show you their cool software. Problem is, buyers don’t actually buy software.

Lead Gen 397
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Truth Bomb: Salespeople All Look Alike to B2B Buyers

No More Cold Calling

One marketing platform or sales enablement app? Despite the fact that most companies have marketing automation solutions, targeted outreach by SDRs, and intense social media strategies, B2B salespeople are still struggling to win and retain customers. Talk to any software vendor, and they can’t wait to show you their cool software.

B2B 177
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Sales velocity – a guide to what it is and how to calculate it, with formula and examples

PandaDoc

Document workflow software like PandaDoc increases close rates and shortens sales cycle lengths. You may be in several markets and have many target audiences. Likewise, you can calculate sales velocity for different teams, products, regions, and markets. This will help you optimize your marketing budget and ad spending.

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How to Build Trust and Generate Leads with a Referral Program

No More Cold Calling

Despite the fact that most companies have marketing automation solutions, targeted outreach by SDRs, and intense social media strategies, account execs still aren’t making quota. Talk to any software vendor, and they can’t wait to show you their cool software. Problem is, buyers don’t actually buy software.

Referrals 276
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Why Being Stuck In the Office Over the Holidays Is a Lucky Break

Sales and Marketing Management

This means the absence of gatekeeper types, which increases the odds that key players will pick up their own phones. Top execs do take vacations but very often the holiday weeks are when they stay back so their employees can take off. Key players will have more free time.

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B2B Prospecting: The 11 Best Methods You Should Be Leveraging

Hubspot Sales

Capitalize on your inbound marketing. Learn how to communicate with gatekeepers. It's the archetype of a company with the needs, interests, budget, market position, and scale — among other factors — required to be interested in a solution like yours. Capitalize on your inbound marketing efforts. What is B2B prospecting?

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The Complete Guide to Remote Sales

Gong.io

Before you can reach a CEO or a C-level executive, you’ll likely have to get through a gatekeeper (typically assistants or office managers) first. Monitoring market shifts. It also becomes harder to separate anecdotal evidence from a few reps from a larger shift in the market. Use sales enablement software.