Medical device sales – selling with clinical data
Sales Training Connection
OCTOBER 1, 2012
This requires a well-crafted and well-rehearsed up-front attention grabber. problem it’s looking at, the point it’s trying to prove), a quick summary of the findings, and follow up with the author’s recommendations (e.g., Not sharing study findings in a sequence that is easy for docs to process. ©2012 Sales Horizons, LLC.
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