Remove Journal Remove Marketing Remove Pharmaceuticals Remove Training
article thumbnail

Adapter’s Advantage Podcast: Episode 11 Featuring Courtney Ness

Allego

In this episode, launch training specialist Courtney Ness shares her experience as a commercial biotech and pharmaceutical trainer. Courtney Ness is the founder of Field Factor Training , which helps biotech and pharmaceutical clients reach their highest level of preparation for product launches. Subscribe Today.

article thumbnail

World’s Greatest Salesman (video)

Pipeliner

He has won numerous journalism and literary honors. Carload Ritchie only traveled by car or plane because trains were too regular for him. He went around, met everyone, and looked around the market. He fully comprehends the market. A globally acknowledged Sales & Marketing thought leader, speaker, and strategist.

Video 52
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Medical sales – tailoring sales to physician preferences – An STC Classic

Sales Training Connection

And with the ever-changing healthcare market space , selling to physicians is increasingly more difficult. So, let’s review a list of ideas for getting started: Determine how the physician wants to receive information – peers, company experts, journals articles. Easy to say, not so easy to do. ©2012 Sales Horizons, LLC.

article thumbnail

Pharma sales – it’s a different world

Sales Training Connection

Journal , for example, reports that Eli Lilly has cut its US sales force by 30% so far this year as it prepare for two of its biggest drugs – Cymbalta and Evista – to face generic competition. This all means how Pharma sale reps are selected and trained will need to look strikingly different as the future unfolds. The Wall St.

article thumbnail

Performance Platforms

Sales and Marketing Management

With those numbers in mind, if you are a sales manager, HR director, marketing manager or other executive charged with increasing employee engagement or driving customer loyalty, what tools do you think make sense to use as your starting point? Software is eating the world,” stated Marc Andreessen in a 2011 Wall Street Journal article.

article thumbnail

Allego Announces Record-Breaking Customer and Revenue Growth

Allego

New Customers in Financial, Pharmaceutical, and Manufacturing. The addition of Refract’s team serves as Allego’s new European headquarters with a full complement of talent across engineering, sales, marketing, and customer success to help drive the company’s global expansion. Acquisition of Refract Adds Call Coaching Customers.

Revenue 62
article thumbnail

Value-Added Services Can Provide a Pricing Advantage

Distribution Pricing Journal

This comes from what your marketing lead would call increased perceived value. Product Bundling Product bundling is a marketing strategy where multiple products are sold together as one combined package. Training encourages both loyalty and upsells. In many industries, products are fairly commoditized and similar.