Increase Sales

JANUARY 16, 2016

Recently at a business to business networking luncheon, another business coach included within his elevator pitch “a FREE 60 minute business strategy session.” By sending this “tool” without any mention of the word FREE reveals I have been active listening and truly do care about building a relationship.

Lead Rank 70

Lead Rank Lead Scoring Face-to-face Sales Qualified Lead 70

Increase Sales

NOVEMBER 6, 2015

When at a business to business networking event, a sales professional states her ideal customer is “anyone with a pulse,” this lack of clarity is very much in evidence. So I crafted this How-To-Refer-Me-Tool and also provided an Example-How-to-refer-LHS. Yes I have heard this statement more than once during the last 18 years.

Referrals 70

Referrals Ideal Customer Profile Small Business Small Business 70

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OCTOBER 17, 2016

Upon opening your toolbox, you will have a removable upper tray that contains your lightweight marketing tools. Down below is a larger compartment to hold those heavier tools. All of your tools have a cost. The heavier tools at the bottom of your toolbox have a lot of variety. Finally, there is that all important website.

Marketing 70

Marketing Advertising Advertising Referrals 70

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JANUARY 24, 2014

CRM referred to the process and the tools (electronic or paper) to manage the sales leads generated through the sales process as well as current customers or clients. During our conversation, he asked a simple question: How can you manage relationships especially when you have an extensive network?

Small Business 105

Small Business Small Business CRM Microsoft 105

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NOVEMBER 10, 2015

Even the most helpful colleagues, business to business networking members and clients may find it difficult to start sales conversations and especially those that involve sales referrals. By sharing this with my business to business networking members, colleagues and clients, I have received three results: Quality sales referrals.

Referrals 70

Referrals Ideal Customer Profile Networking Conversion 70

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APRIL 2, 2014

LinkedIn is a powerful marketing tool especially to attract attention and build relationships with your target industry market and ideal customers. Additionally using Internet trending tools such as Alexa.com, this small business website had no US ranking. After reading this email.

LinkedIn 116

LinkedIn Marketing Small Business Small Business 116

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FEBRUARY 13, 2012

Over at another local social media site for Northwest Indiana, I have written to date six articles regarding LinkedIn and how to better use this powerful marketing, business to business networking and prospecting tool to generate quality sales leads and increase sales.

LinkedIn 106

LinkedIn Social Media Promotion Lead Rank 106

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DECEMBER 28, 2015

Step 5 – Hone Your Tools. Your sales tools from your business card to your value proposition speech to your knowledge of your target market industries to even local to global trends affecting business all must be honed to the finest edge possible. Be prepared for that next phone call where you may have to dash out of the office.

Top of Funnel 70

Top of Funnel Ideal Customer Profile Funnel Lead Rank 70

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MARCH 24, 2014

Also there appears to be alignment gaps between the website, email campaigns and even face to face business to business networking. Small Business Coaching Tip: Alexa.com is a great trending tool to measure Internet traffic over time and overall Internet marketing penetration.

Ideal Customer Profile 114

Ideal Customer Profile Skype Marketing Small Business 114

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DECEMBER 3, 2011

Social media is time consuming even with the various free tools in the marketplace. And this is in alignment with marketing as it is also very time consuming from attending business to business networking events to working on that next compelling 30 second elevator speech. What they need is some quick triage.

Social Media 114

Social Media Media Webinar Metrics Strategy 114

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FEBRUARY 27, 2012

Alexa.com is a great trending tool and should not be ignored. Part of Fred’s winning social media marketing strategy is the creation of LinkedIn Local network through Blog Talk Radio. One online leader has 10 advocates (those who spread the word) and 100 lurkers (those who listen and take no action).

Google 118

Google Social Media Google Analytics Media 118

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JANUARY 12, 2012

Here is the essence of the LinkedIn invitation with the name to remove to protect the guilty: Dear Leanne: (Insert business name) is a one stop shop (insert purpose of business), I’d like the opportunity to network with you. Sender’s Name. Take a learning and professional development class and pay for it if you must.

LinkedIn 79

LinkedIn Social Media Networking Intent 79

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OCTOBER 30, 2012

With the plethora of business to business networking opportunities, potential customers usually have more than one opportunity to connect with these providers of professional services. Over time, relationships are built and when a need is present, outreach is made. There are plenty of those folks in today’s marketplace.

Small Business 166

Small Business Small Business Coaching Banking 166

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DECEMBER 6, 2012

Proven processes reinforced by proven tools are used in all solutions. Connectivity is also always there from introducing people to people, recommending books or articles or just being a resource to my network of clients, colleagues, centers of influence and sometimes even complete strangers.

Small Business 160

Small Business Small Business Webinar Metrics Analysis 160

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SEPTEMBER 27, 2011

Measure teamwork and overall interactivity using tools such as DISC, EI or Values along with personal observations. Yesterday when being interviewed by the Michigan Business Network, I was asked this about what to look for when considering engaging the services of any marketing firm. Measure current performance against stated goals.

Hiring 132

Hiring Outsourcing Services Lead Rank Lead Scoring 132

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MAY 21, 2014

With LinkedIn being a place for researching people or industries, for prospecting or just for expanding one’s professional network, it appears many are showing their sales intent to sell behind the curtain of “education based marketing” to help your business growth.

Intent 127

Intent LinkedIn Education Small Business 127

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NOVEMBER 9, 2015

So it makes perfect sense to educate your colleagues, your clients as well as those in your business to business networking groups to ensure you receive those coveted sales referrals. FREE Download this How-To-Refer-Me-Tool to support you in gaining more sales referrals. * * * * *. No one knows what you do better than you do.

Referrals 70

Referrals Ideal Customer Profile Small Business Small Business 70

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DECEMBER 13, 2011

As we were members of the same business to business networking group, I have freely answered them without compensation. What is ironic is the workshop he attended Triage Business Planning has all the tools he needs. Yes, he does know what I do and he has even attended one workshop I delivered in which he gave positive feedback.

Customer 127

Customer Referrals Small Business Small Business 127

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FEBRUARY 17, 2015

LinkedIn continues to grow in popularity as a social media channel as well as sales leads tool. 10) Social Networking. One way to attract attention and build credibility are LinkedIn Endorsements. These skill sets pop up as one views the LinkedIn profiles of others or even one’s own profile. 1) LinkedIn Training. (2) Many thanks!

LinkedIn 70

LinkedIn Ideal Customer Profile Face-to-face Lead Rank 70

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DECEMBER 28, 2016

Tools such as DISC can provide additional insight as how to better communicate. Since facilitate is to make easy, then it creates a top of mind awareness on the part of the seller to be more conscious of non-verbal communications as well as to his or her own communication style. The fourth advantage is emotional intelligence.

Facebook 109

Facebook B2B Competition Conversion 109

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SEPTEMBER 1, 2012

We attend business to business (B2B) networking events, we join formal and informal networking groups all with the goal to increase sales. These smart devices are allowing people to search from wherever they are and are becoming the technology tool of choice exceeding laptops and desktops. Her name did not strike any bells.

Social Media 153

Social Media Media Marketing Small Business 153