The Sales Hunter
FEBRUARY 8, 2012
How “Social Media” Can Be Part of Your Prospecting Strategy. I’ve often said that the problem with a “social media strategy” is that it really should be called a “business marketing strategy.” Related posts: Why “Social Media” Sucks for Prospecting.
The Sales Hunter
JANUARY 12, 2012
Why “Social Media” Sucks for Prospecting. It’s time we kill social media, especially if you’re using social media as a sales tool or prospecting technique. It’s not working for one very reason — you’re using the term “social media.”
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The Sales Hunter
DECEMBER 15, 2011
It’s Time To Kill Social Media. It’s time we kill social media, especially if you’re using social media as a sales tool or prospecting technique. It’s not working for one very reason — you’re using the term “social media.” Twitter Facebook.
No More Cold Calling
JUNE 9, 2019
That’s what Eric Schmidt, then chairman and CEO of Google, told the graduating class of the University of Pennsylvania in May 2009. Successful sales professionals understand that technology is a must-have business tool. You can send them cold emails, pitch them via text, or stalk them on social media. Don’t believe me?
Crunchbase
DECEMBER 6, 2021
There’s no shortage of paid and free sales prospecting tools on the market these days, all touting time-saving features. But who of today’s busy sales professionals has the time to vet hundreds of lead generation and sales prospecting tools, let alone road test them to find the best fit? Search less. Close more.
Zoominfo
JUNE 30, 2019
So while this campaign is among the most creative we’ve seen, the basic marketing strategies behind it are nothing new or groundbreaking—meaning, you already have the tools you need to do something equally amazing. Salesforce: New Media Genius. Before this book, the term inbound marketing simply didn’t exist.
No More Cold Calling
OCTOBER 4, 2018
I’ve had it with the accusations that referrals don’t scale, that referrals are a favor, that referrals can be digital, that all you need to do is ask for referrals, and the other crap that so-called experts tout on social media. It reminds me of when social media became popular. Technology is an important tool.
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