Sales and Marketing Management

JUNE 27, 2019

This transformation is permeating all areas of the enterprise – from marketing to sales to product development and even finance and human resources. However, sales is also an area ripe for innovation when it comes to AI-powered solutions. While sales drives the bottom line, marketing helps sales find and qualify leads.

Marketing 274

Marketing Lead Rank Lead Scoring Analytics 274

Pointclear

MARCH 6, 2012

According to a recent CSOinsights 2012 Sales Performance Optimization survey, a mere 11% of sales people have a strong understanding of their customers’ buying process. If there’s one persistent thorn in the side of many B2B organizations, it’s failure to align sales and marketing. of pipeline to 13.2%

Influencer 162

Influencer Buyer Persona Lead Rank Case Study 162

The ROI Guy

JULY 11, 2012

The better forecast was boosted by enterprise spending on public cloud services, projected to more than double over the next four years, from $109 billion in 2012 to $207 billion by 2016. Public cloud spending grew 20% in 2012, up from $91 billion just last year. growth in 2012, and continued underperformance comparatively into 2013.

Forecasting 77

Forecasting Telecommunications Scale Enterprise 77

Sales Hacker

JUNE 11, 2019

The sales methodology is like a set of rules for how you sell your products or services to customers. You need to define your methodology before anything else, including the sales process. Otherwise, your sales process will be applied differently by each rep on the team. What is a Sales Methodology? Command of the Sale.

Sales Methodology 77

Sales Methodology Inbound Lead Rank Consultative Selling 77

Miller Heiman Group

JULY 29, 2018

Sales has become a technology-driven profession. Now, CRM is nearly ubiquitous, and many sales leaders are veterans of multiple implementations (some better than others). But sales technology doesn’t end with CRM. The ROI of Sales Technology. Perhaps sales technologies are preventing even steeper declines.

Sales Technology 50

Sales Technology Hiring Training ROI 50

Miller Heiman Group

JULY 29, 2018

Sales has become a technology-driven profession. Now, CRM is nearly ubiquitous, and many sales leaders are veterans of multiple implementations (some better than others). But sales technology doesn’t end with CRM. The ROI of Sales Technology. Perhaps sales technologies are preventing even steeper declines.

Sales Technology 48

Sales Technology Hiring Training ROI 48

Showpad

AUGUST 31, 2021

Time works differently in the world of sales. At Showpad, we have a specific year in mind: 2012. In 2012, FaceTime was added as a feature for all cellular iOS devices, and suddenly we were living in a world full of instant, effortless video communication. An organic part of the sales-buyer relationship.

Video 52

Video Customer Distribution Face-to-face 52