Remove 2014 Remove Marketing Remove Pharmaceuticals Remove Sales
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How to Organize Your Sales Force to Generate More Revenue

SBI Growth

This post is focused on organizing sales talent to help you make the number. The cost of sales is increasing. Hiring ‘A’ player sales reps is expensive. A symptom of this is: your revenue trends haven’t increased with your sales expense. How to Make the Number in 2014: A Sales Strategy You Can Execute.

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Can AI Deliver the 'Glengarry' Leads?

Sales and Marketing Management

Author: Erroin Martin, Vice President of Sales at Conversica “These are the new leads. If you’re in sales then you have likely seen “Glengarry Glen Ross.” Alec Baldwin’s iconic turn as a fire-breathing sales manager delivers the most anti-motivating motivational sales speech in movie history. And why is that?

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MedTech sales – past success doesn’t guarantee future wins

Sales Training Connection

MedTech sales. Perhaps more unsettling, a global study of 4,500 employees at 38 MedTech companies found that skills in critical areas such as key account management and marketing are at less than ideal levels. But what are some of the new specific skill sets that will define the superior sales team? ©2014 Sales Horizons, LLC.

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MedTech sales – the declining advantage of superior technology

Sales Training Connection

Medtech sales. ” The BCG report goes on to suggest that MedTech companies must also invest in reinventing their sales team to reflect the shifts in the buying process. Sales Process. All sales, to all buyers, will be viewed through an economic lens. . BCG suggests changes will be required throughout the value chain.

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Sales middle managers – what motivates them the most?

Sales Training Connection

Sales Middle Managers. The importance of middle managers can be especially significant in industries and fields that value innovation, like computer games, software, consulting, biotech and marketing, according to Mollick. The Becker Hospital Review which shared the results of a 2014 Insigniam study that focuses on middle managers.

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MedTech sales: when customers change – so must you

Sales Training Connection

Transformation changes affecting medical sales. In times of transformational market change there are new winners and losers. If you are a Medtech company, a piece of the puzzle for being among the winners is making the investment in your sales team commensurate with the need for change and the opportunity to benefit.

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Smart Selling Visions: Up-Close with Top Revenue Leader CEO Duncan Lennox of @Qstream

SBI

Every two weeks, I interview an executive from a top sales and marketing solutions company. What problem/s are you solving for sales and/or marketing organizations? This gives a very narrow window within which a sales rep must be able to add value for a prospect. It’s like Jeopardy for your sales force.

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