Platinum Rules for Success

DECEMBER 26, 2018

After writing 17 books and delivering over 3,000 professional speeches around the world, Jim Cathcart collaborated with Jeffrey Gitomer and Dr. Tony Alessandra in 2015 on the award winning sales skills assessment, Sales IQ Plus. Targeting explores the markets or groups you may target as prospective buyers.

Loyalty 87

Loyalty Sales Cycle Lead Rank Lead Scoring 87

Partners in Excellence

APRIL 7, 2021

seconds in 2015 (and additional research shows it at about 8 seconds in 2020). In addition to declining attention spans, we are more forgetful; stated differently our retention of data and facts is declining. A Microsoft research report shows our attention span declining from about 12 seconds in 2000 to 8.25

Social Media 63

Social Media Media Microsoft Sports 63

Nutshell

AUGUST 15, 2018

A 2015 study of more than 350,000 salespeople from over 200 countries showed that the average consultative seller skill set was exhibited by only 48% of salespeople —a mere one percentage point higher than it was four years prior. Question bank: Success in consultative selling depends on the kind of questions you ask your prospects.

Customer 48

Customer Consultative Selling Hiring Face-to-face 48

PandaDoc

NOVEMBER 6, 2020

As digital shoppers use their smartphones and laptops to spend their way to record levels of online sales, consumer preference for digital shopping is rapidly spilling over into the B2B market. Millennials are shifting into decision-making and leadership roles in the workplace and accounted for half of the B2B buyers in 2015.

B2B 40

B2B Scale Decision Maker Vendor 40

Vengreso

MARCH 22, 2022

Hiring a salesperson could save you from having to do any of the sales work yourself, which could free up more time in your schedule to focus on other tasks like marketing or operations. Hiring salespeople as a sales manager and ensuring you can share a vision of how you’ll “level them up” during the interview process is key to retention.

Hiring 98

Hiring Paid Content Salary Sales Qualified Lead 98

Vengreso

MARCH 22, 2022

Hiring a salesperson could save you from having to do any of the sales work yourself, which could free up more time in your schedule to focus on other tasks like marketing or operations. Hiring salespeople as a sales manager and ensuring you can share a vision of how you’ll “level them up” during the interview process is key to retention.

Hiring 98

Hiring Paid Content Salary Sales Qualified Lead 98

Costello

OCTOBER 1, 2018

She founded Avenue Talent Partners in 2015 to help startups develop and scale their own sales and client success teams. Identify whether you can truly help the prospect. “If Amy also suggests solutions that bridge the gap between sales and client success teams, to encourage retention. “It Understand what makes a business tick.

Conversion 40

Conversion Scale Buyer Software 40

Circleback

JANUARY 30, 2018

The Marketing C-Suite Will Need to Be Both Tech & Data Savvy. Technological is advancing, and the market is becoming even more customer-centric. Gone are the days of experimentation; the new generation of CMOs need to understand the intricacies, the latest technologies, new market innovations, and embrace the best practices.

Trends 20

Trends Account Based Marketing Social Media Face-to-face 20

Hubspot Sales

OCTOBER 28, 2020

Here are four prospecting tips, backed by data. With those odds, it’s going to take a lot to make an impact on a prospect. The data says: The best times to email prospects are 8 am and 5 pm, according to Get Response. As a content marketer, I’m a little biased here. If so, it’s your lucky day. 1) Timing is everything.

Data 95

Data Prospecting Top of Funnel Lead Rank 95

Artesian Solutions

JULY 19, 2018

Back in 2015 we wrote a blog on sales and marketing alignment entitled Sales & Marketing: The Peace Process , I re-read it the other day and it got me thinking about how much has really changed in the last three years. Are the lines between sales and marketing still blurred? Does the disconnect still exist?

Marketing 40

Marketing Retention Analytics Lead Rank 40

Artesian Solutions

MARCH 27, 2018

LinkedIn has talked a lot about how it has perfected its strategy for sales and marketing professionals, as well as recruitment consultants. As a B2B sales, marketer or business development professional operating in the UK and/or Europe, you will be affected. Tips for using LinkedIn effectively post-GDPR.

LinkedIn 40

LinkedIn Ideal Customer Profile Face-to-face Guarantee 40

Sales Hacker

OCTOBER 7, 2021

B2B is H2H – human to human – and most women can leverage these powerful skills to create lasting connections with prospects, personalize value, and create customers for life. I made a jump from marketing into sales which was very risky but it was like something snapped into focus and I was finally in the role I was meant for.

Hiring 130

Hiring Ideal Customer Profile Top of Funnel Lead Rank 130

LeadFuze

FEBRUARY 19, 2019

Businesses should produce quality content to win over prospects on their terms, long before they have any purchase intent. But it’s increasingly clear to me—and to many B2B professionals —that inbound marketing alone isn’t enough. Account-based marketing offers an alternate narrative, making outbound strategies seem cool again.

Account Based Marketing 55

Account Based Marketing Outbound Account B2B 55