Highspot

JANUARY 9, 2024

Today’s B2B buyers are savvier, more informed, and have access to several options at their fingertips. This makes B2B sales training more important than ever. In this article, we’ll explore the B2B sales process, types and components of an effective training program, best practices, current trends, and pitfalls to avoid.

B2B 52

B2B Training Top of Funnel B2C 52

Crunchbase

SEPTEMBER 29, 2022

You may have heard the rumors: Solution selling is dead. Solution selling is far from dead; it’s simply evolving based on changes in the sales environment and consumer mindset. We’ll go over what solution selling is, when to use it, and the psychology of today’s buyer. Image Source.

Solutions Selling 52

Solutions Selling Consumer Ideal Customer Profile How To 52

Mindtickle

SEPTEMBER 13, 2023

They can also use this software to deliver continuous learning to ensure reps have the skills they need – whether their sales interactions are in the field or virtual. While the benefits are many (we’ll cover some of those benefits later on), it can be a huge shift in mindset for sellers accustomed to traditional, product-focused selling.

Consultative Selling 59

Consultative Selling Closing Collateral Buyer 59

Gong.io

SEPTEMBER 19, 2018

Written by a legendary sales consultant with going-on four decades of selling experience, The 25 Habits of Highly Successful Salespeople is a must-read sales book – whether you’re a novice or seasoned veteran. It’s definitely not a selling skills book. How to Master the Art of Selling. This is one of those few.

Negotiation 111

Negotiation Tour de Force Influencer Lead Rank 111

Partners in Excellence

FEBRUARY 19, 2018

Does it require different skills to present the value of this, perhaps differentiating it from an on premise implementation? Sure it may require a consultative/solution selling approach, it requires deep product knowledge, but there is nothing about the technology implementation that necessarily requires specialized selling skills.

Account Based Marketing 52

Account Based Marketing Revelation Sales Methodology Inbound 52

Sales Training Connection

DECEMBER 12, 2014

As starters, Mark Hanan established the branding this term in his brilliantly written book Consultative Selling – an early and extremely important work about selling consultatively. Because of the branding, Consultative Selling has become one of the “ings” in our field like: SPIN Selling, Conceptual Selling and Solution Selling?

Consultative Selling 99

Consultative Selling Trends Selling Skills Training 99

LeveragePoint

APRIL 12, 2019

The internet has changed the fundamentals of B2B sales. The tectonic plates have shifted between buyer and seller: Skilled sales teams are no longer necessary to provide product or solution information, except when online marketing content is inadequate. The Role of B2B Sales Teams.

Buyer 22

Buyer Case Study Marketing B2B 22