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The Pros and Cons of BDRs in B2B Sales and Marketing

Janek Performance Group

In B2B sales and marketing, companies employ various strategies to drive growth and expand their client base. Our recent webinar Turbocharging Business Development Strategies noted the importance of BDRs. Our recent webinar Turbocharging Business Development Strategies noted the importance of BDRs.

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B2B Lead Generation: The Ultimate Guide

Zoominfo

In the not-so-distant past, a significant portion of a typical business-to-business (B2B) sales professional’s life revolved around in-person meetings with key prospects and high-value clients. Today, as much as 80% of B2B decision-makers prefer remote or even fully self-serve sales interactions. Why Invest in B2B Lead Generation?

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Enhancing Prospect Qualification for B2B Sales Success

Janek Performance Group

In the competitive landscape of B2B sales, effectively qualifying prospects is paramount. This makes qualification essential to drive revenue growth, optimize resource allocation, and foster long-term customer relationships. However, many B2B sales teams struggle with inefficient qualification processes.

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ZoomInfo’s 12 Best B2B Tips for Holiday Season

Zoominfo

Which means things shaking up in the B2B world — holiday emails are being blasted, sales deals are being closed, and 2021 recruitment strategies are finishing up. Integrating holiday energy with your B2B efforts typically increases chances of revenue success. B2B Tips for Sales, Marketing, Recruitment, and More.

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Tackling Bad Data: How Poor Data Quality Impacts Your B2B Bottom Line

Zoominfo

You hire talented sales and marketing professionals and set them up with state-of-the-art CRM and automation tools. For businesses, that bad data can negatively affect revenue growth. For B2B companies, bad data and data decay weaken CRM and sales and marketing automation tools. Wait, are they working with bad data?

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How to Achieve Revenue Recovery for B2B Sales

Hubspot Sales

Accessing digital tools that track and highlight the different points of the sales journey will be crucial to planning future playbooks. Achieving Revenue Recovery. Recovering revenue rapidly and shaping your sales team for the new business environment requires leaders to take a series of important actions.

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Why Product-Agnostic Content Wins in B2B Marketing

Sales and Marketing Management

In the B2B space, product-agnostic content manifests in a variety of ways. Companies use webinars to educate prospects, showcase their expertise and get leads. Webinars can be hosted on a company’s website or on a third-party site such as Zoho, GoToMeeting or Zoom. The focus of the Webinar is using OneDrive for business.