Construction Sales Training White Paper 
Sales and Marketing Management
OCTOBER 16, 2017
Storytelling is vital at every point in the sales cycle. Nearmap, the company I work for, captures, manages and delivers high-resolution aerial imagery to engineering and construction firms, governments, property and real estate companies, solar installers, telecoms, and others. Getting them trained and on-script takes time.
Highspot
JANUARY 28, 2024
This underscores the influence of sales collateral, ranging from traditional brochures to dynamic digital content like blogs and videos, in steering potential customers through their buying journey. This guide shares the importance of sales collateral, who is responsible, and how to use it to seal the deal. What Is a Sales Collateral?
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Shari Levitin
JUNE 16, 2022
Years ago, a large hospitality company hired my team to build a comprehensive training program for over one hundred of their sales sites. While some focused on sales activities, many focused on sales ethics. Manufacture customer testimonials or white papers? Putting Sales Ethics Into Practice.
Shari Levitin
JUNE 16, 2022
Years ago, a large hospitality company hired my team to build a comprehensive training program for over one hundred of their sales sites. While some focused on sales activities, many focused on sales ethics. Manufacture customer testimonials or white papers? Putting Sales Ethics Into Practice.
Allego
JANUARY 5, 2021
“Sales and marketing” ought to be an organization’s bread and butter — a complementary pairing in which the whole is greater than the sum of its parts. Unfortunately, sales and marketing are often like oil and water instead: individual components that stubbornly refuse to blend. How do you fix this problem?
Hubspot Sales
MARCH 30, 2018
David Sandler, the founder of Sandler Training, used to say, “You can’t lose what you don’t have.” Ironically, posing this question usually gives you the information you need to rescue the sale. It's not constructive for them to do this on their own. If you need a reality check, ask for one. Check on key stakeholders. "
Hubspot Sales
MAY 15, 2018
Here are three steps to improve your team’s ability to craft compelling sales narratives that differentiate your company’s solution and advance the sale. It’s not news to you, but before you construct your story, you must have a clear understanding of your customer’s challenges. But where to start? Storytelling with Data.
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