Janek Performance Group

APRIL 2, 2024

A pillar of success for any sales organization is an effective business development strategy. However, merely having a strategy isn’t enough. Of course, changes in the sales landscape and marketplace have a profound effect on your business development strategy. This is what your strategy hopes to achieve.

Webinar Metrics 62

Webinar Metrics Top of Funnel Strategy Analysis 62

Zoominfo

JULY 13, 2023

At ZoomInfo, we tend to think of a successful customer retention and expansion strategy as having three key phases: planning, execution, and enablement. Planning: How to Create a Data-Driven Strategy In my experience, there are four key steps for developing a clearly defined execution plan with measurable success metrics.

Strategy 130

Strategy Customer Hiring How To 130

Zoominfo

FEBRUARY 7, 2023

When developing a sales strategy, many leaders aren’t sure where to begin. Whether you’re starting from scratch or looking to revamp an existing sales strategy, creating campaigns based solely on instincts or assumptions is no longer acceptable. What is a Sales Strategy? What makes a sales strategy effective?

Strategy 130

Strategy Lead Rank Lead Scoring Hiring 130

Zoominfo

JANUARY 12, 2021

Social media has quickly become an integral part of any B2B marketing strategy, and when it comes to your go-to-market (GTM) plan, you’re missing a crucial part of the puzzle without it. So how should you go about creating a social strategy that aligns with everything else you have going on? AKA, alignment is the name of the game. .

Social Media 200

Social Media Media Strategy Benefit 200

BuzzBoard

FEBRUARY 16, 2024

Understanding the Relevance of AI Tools for Sales in the Context of Small Businesses There’s no denying that artificial intelligence (AI) is revolutionizing sales tools, particularly for small businesses. These aren’t just daydreams – they’re tangible opportunities readily available with AI tools for sales.

Small Business 52

Small Business Small Business Tools Lead Rank 52

Sales and Marketing Management

DECEMBER 28, 2020

Part of your SEO strategy has to be focused on knowing why your competitors outrank you on Google and the measures you can put in place to reverse that. Are your marketing strategies working or do you need to redesign them? If your pages aren’t ranking for the top keywords in your industry, then you need to review your SEO strategies.

Analysis 194

Analysis Tools Google Social Media 194

The Digital Sales Institute

OCTOBER 12, 2018

This sales strategy example can also act as a template to document your sales plans and goals. Developing a robust sales strategy, one that can be implemented and measured is a vital cog in every company’s growth plans. Before we go into a sales strategy example, lets cover four important pre-planning actions.

Examples 55

Examples Strategy Penetration Ideal Customer Profile 55

Hubspot Sales

AUGUST 21, 2023

We’ll also see some ideas and examples to help guide yours. Types of Business Proposals How to Write a Business Proposal Business Proposal Templates Business Proposal Example Tips for Writing a Business Proposal Business Proposal Ideas It's a common misconception that business proposals and business plans are the same.

Proposal 98

Proposal Examples How To Social Media 98

Zoominfo

JANUARY 15, 2021

The world has been stirred up by a global pandemic, most of us are still working from home, and digital marketing strategies have become a critical part of every company’s survival. It’s that time of the year when new objectives drive marketing teams to come up with strategies and initiatives to reinvigorate lead generation efforts.

Paid Content 264

Paid Content Lead Generation Lead Rank Lead Scoring 264

BuzzBoard

FEBRUARY 19, 2024

Strategies to Optimize and Position Digital Marketing for Small Business In the constantly changing digital landscape, small businesses are continually seeking strategies to optimize their digital marketing efforts to boost sales. In recent years, generative AI has surfaced as a key innovation driver in this sector.

Small Business 52

Small Business Small Business Examples Lead Rank 52

BrainShark

AUGUST 31, 2023

Enablement tools and strategies equip teams with the training, coaching and content they need to be successful. So with that in mind, here are 5 reasons why sales enablement is important for your organization’s long-term success, along with examples of good sales enablement in action. Example: Assessing sales readiness.

Sales Enablement 62

Sales Enablement Examples Coaching Channels 62

Zoominfo

MARCH 19, 2018

Because there are so many social selling tools on the market today, we’ve put together a list of some of our favorites. Top Ten Social Selling Tools: 1. Hootsuite is the most popular tool for sharing and managing your posts across platforms. The Sales Navigator isn’t the only useful social selling tool that LinkedIn offers.

Social Selling 227

Social Selling Tools Lead Rank Lead Scoring 227

Zoominfo

JUNE 28, 2023

That’s where a go-to-market (GTM) strategy comes in. What is a Go-to-Market Strategy? In this context, a GTM strategy includes defining the target audience, messaging framework, marketing channels, offers, and sales plays your teams will run to convert prospects to leads and leads to customers.

Ideal Customer Profile 130

Ideal Customer Profile Strategy Lead Rank Marketing 130

Nutshell

DECEMBER 7, 2023

One way to harness the power of artificial intelligence is by implementing AI productivity tools. In this article, we’ll explain how artificial intelligence software can enhance productivity and provide a comprehensive list of the best AI productivity tools. Table of Contents What are AI productivity tools?

Tools 100

Tools Lead Rank Lead Scoring Software 100

Emissary

SEPTEMBER 20, 2022

Whether your team plans to re-focus training efforts, take on new tools, or play a bigger role in helping sales align with other areas of the organization, here are some strategies for effective sales enablement to drive results and revenue in 2023. . Adopt Tools That People Love to Use. Align Across the Organization.

Sales Enablement 130

Sales Enablement Strategy Hiring Face-to-face 130

Zoominfo

MARCH 9, 2021

Learn more about how a successful demand generation strategy can help to nurture the long-term relationship between your brand and customers. Marketing teams work in a cross-functional capacity to develop ongoing, omni-channel strategies that utilize a portfolio of tactics to connect value propositions to the right audience.

Demand Generation Agencies 225

Demand Generation Agencies Demand Generation Demand Generation Targets Paid Content 225

Allego

FEBRUARY 28, 2023

Since then, rivals Google and Microsoft have poured billions (with a B) of dollars into generative AI tools, with mixed results. AI tools such as ChatGPT have many potential applications in sales , from creating marketing content to predicting customer behavior. How many new AI tools are there? How do you even use these things?

Tools 118

Tools Lead Rank Lead Scoring Microsoft 118

PandaDoc

APRIL 17, 2024

Let’s look at some examples of how different individuals might utilize ACV. To make this clearer, let’s look at an example. In this example, each of the three-year subscriptions was $1,200 over three years, generating $400 per year per client. These range from SaaS companies to magazine publications. Sales or marketing managers.

Examples 52

Examples How To Retention Revenue 52

BuzzBoard

APRIL 18, 2024

Adopting industry-specific advertising strategies and suitable budgeting practices can lead to ROI optimization, resulting in increased conversions in a short period. Paid advertising is a potent tool that can ignite rapid business growth. In conclusion, advertising strategy and budget allocation are interdependent and indispensable.

Advertising 52

Advertising Advertising Strategy ROI 52

Sales and Marketing Management

JULY 6, 2020

The mission now is to elevate your proven strategies so they grow as your company does. If your current sales strategy is made up of mostly email newsletters and content strategy, then you might not be ready to scale just yet. Align strategy to ideal outcomes. Here are ways you can make that possible. . Quadrupling?

Scale 298

Scale Top of Funnel Hiring Strategy 298

Sales and Marketing Management

APRIL 24, 2020

Author: Jeff Kalter When it comes to building a winning B2B sales strategy, forget about business as usual. And they require the tools that allow them to leverage that data in ways that differentiate your business from the rest of the pack. The number of tools is growing because they are useful and in demand. They need data.

Data 240

Data B2B Ideal Customer Profile Strategy 240

Act!

APRIL 16, 2024

In this article, we’ll discuss some of the main challenges in running remote sales teams and strategies for effectively handling them. When your team connects from different locations, collaboration can become harder without the right, powerful tools in place. Let’s discuss some of the major ones here.

Strategy 52

Strategy Hiring Top of Funnel Face-to-face 52

Zoominfo

SEPTEMBER 15, 2020

Buyer intent data tools make it easier to identify the when and how of a potential prospect’s consideration for purchasing a specific product or service. How to use Buyer Intent Data Tools. Buyer intent data tools help segment and analyze the customer journey into intent and typical buyer behavior. This could be you!).

Intent Data 182

Intent Data Buyer Intent Intent Data 182

Zoominfo

MAY 25, 2022

What Do Sales Intelligence Tools Do? Ideal sales intelligence tools supply your team with up-to-date information about your prospects and addressable market — and how you can reach them. Why Use Sales Intelligence Tools? Here’s what you should look for: 1. Or can you?

Ideal Customer Profile 130

Ideal Customer Profile Tools Prospecting Intent Data 130

Zoominfo

APRIL 23, 2021

ZoomInfo’s recent webinar, Automation: The Secret to Next-Level Go-To-Market Strategy , highlighted why automation powered by data is a proven tactic to accelerate win rates and better enable go-to-market plays. The timeless case for automation. Through trial and error, companies adopt “sales plays” that become repeatable and highly targeted.

Webinar Metrics 242

Webinar Metrics Strategy Marketing Scale 242

Zoominfo

FEBRUARY 25, 2021

Usually considered a sub-objective of a Demand Generation strategy, Lead generation refers to the process of attracting and converting prospects into paying customers, or at the very least getting them into the sales funnel. Examples of outbound prospecting include email outreach, social selling, and cold calling. Inbound Marketing.

Lead Generation 240

Lead Generation Lead Rank Lead Scoring Sales Qualified Lead 240

BuzzBoard

APRIL 19, 2024

Understanding the Importance of Key Metrics in Local Paid Advertising Strategies Understanding the significance of key metrics in local paid advertising strategies is a crucial element of a digital marketer’s job, particularly when catering to local businesses. Advertising strategies at this level go beyond merely placing an ad.

Advertising 52

Advertising Advertising Cost Per Click Strategy 52

Gong.io

JULY 5, 2022

Then, we‘ll discuss how you‘d actually go about using it in practice, and share a few helpful examples to illustrate. Let‘s say, for example, you use a B2B sales funnel model with the following stages: Awareness. The best sales funnel examples are those that work as a high-level model. Example, please! Consideration.

Top of Funnel 133

Top of Funnel Funnel Examples B2B 133

Vengreso

JANUARY 18, 2022

Leveraging technology, social selling, and sales prospecting tools has ushered in a new era for anyone wishing to pursue a career as a sales rep. However, with so many sales prospecting tools out there, how do you know which ones are worth your time and money? Now let’s dive into sales prospecting tools.

Tools 132

Tools Prospecting Top of Funnel Ideal Customer Profile 132

Hubspot Sales

SEPTEMBER 21, 2020

Whether you're new to sales or a seasoned salesperson, you know that sales strategies vary depending on the deal you're trying to close. For example, suppose you're selling technical software. For example, are you going to be speaking to the IT team that will troubleshoot your software? Complex Sales Example.

Examples 119

Examples Insurance Insurance Sales Cycle 119

Allego

FEBRUARY 21, 2024

The introduction of new trade barriers, complicated regulations, and changing market dynamics has made it essential to transform sales strategies to properly equip sales professionals to deal with the new expectations. This all requires time for understanding, planning, and implementation.

Strategy 62

Strategy Face-to-face Margin Revenue 62

PandaDoc

APRIL 25, 2023

A sales plan is a roadmap that outlines your business’s strategy for selling its products or services. Acting as an essential tool for businesses of all sizes and in all industries, a robust sales plan helps to identify sales goals, target markets, and sales tactics to achieve those goals. Why is sales planning important?

Examples 52

Examples How To Hiring Segment 52

Zoominfo

FEBRUARY 23, 2021

Learn what sales prospecting is, and how business development professionals can go to market using outreach strategies that deliver business results. For example, an IT person won’t care about the same thing as the CFO, so qualifying will require a different message about the business value a solution provides.

Ideal Customer Profile 208

Ideal Customer Profile Prospecting Strategy Top of Funnel 208

Janek Performance Group

MARCH 26, 2024

In sales, a business development strategy is central to understanding and engaging with your customers. Among the myriad of tools and strategies available, one aspect stands out: buyer personas. Recently, Janek Managing Partner Nick Kane hosted the webinar Turbocharging Business Development Strategies.

Buyer Persona 62

Buyer Persona Webinar Metrics Buyer Strategy 62

Zoominfo

AUGUST 6, 2019

B2B marketers are on a constant search for an effective digital marketing strategy that can give their company a much-needed presence and branding boost. Though the following techniques are by no means revolutionary, they do work and have an important place in your digital marketing tool box. Offer a Free Tool.

B2B 154

B2B Strategy Social Media Marketing 154

Allego

JANUARY 24, 2023

Two-thirds of your sellers’ time is spent doing manual tasks, including record keeping, data entry, lead management, searching for sales collateral and content, and tool management. Lundy and Olcay identified four strategies companies can employ to help their sales reps increase their selling time and improve productivity.

Webinar Metrics 117

Webinar Metrics Strategy Collateral Coaching 117

Hubspot Sales

JANUARY 23, 2024

Let's dive into some winning strategies for upselling backed by data. Check out these ten strategies for identifying upselling opportunities that are mutually beneficial below to help get you started — before you pass a customer over to a sales rep. 10 Upselling Strategies for 2024 1. But how can you build trust effectively?

Data 85

Data Strategy Customer Social Media 85